Philadelphia Brand Ambassador

4 weeks ago


Philadelphia, Pennsylvania, United States Heritage Kulfi Full time
Job Description

We're seeking a passionate and outgoing Brand Ambassador to represent Heritage Kulfi in the Philadelphia area. As a Brand Ambassador, you will be responsible for executing engaging in-store demos, engaging with consumers, and taking accurate shelf photos.

Responsibilities:

  • Execute engaging in-store demos at retailers like Town & Country and PCC
  • Engage with consumers effectively, helping them explore the world through our unique flavors
  • Take accurate shelf photos of each item including their signage, pricing, and surrounding items
  • Maintain a demo table and samples in good order, adhering to setup procedures that showcase our premium ingredients
  • Maintain on-shelf inventory in good order throughout demos
  • Merchandise product on shelf and seek incremental off-shelf placement opportunities to grow the Heritage Kulfi brand within accounts
  • Perform against key program KPIs, including but not limited to sales goals, conversion rates, and new consumer engagement
  • Create and submit high-quality, detailed recaps within 1-2 days following an event. Recaps to include precise counts of consumers sampled and % new consumers, number of units sold, and photos of the shelf set
  • Provide feedback and insight on new products and/or services, helping us honor ingredients and traditions in fresh new ways

About Heritage Kulfi

Heritage Kulfi is a premium ice cream brand that makes unique and delicious ice cream with South Asian flavors. Our product line includes Saffron, Rosewater, Pistachio, Cardamom Chai, Alphonso Mango, Coconut, Earl Grey, Vanilla Bean, Malai Sweet Cream and Almond Blossom. All of our ice creams are egg-free, halal, kosher, gluten-free, and non-GMO.

Requirements

  • Passion for food, particularly desserts and innovative flavors
  • Outgoing, personable & friendly personality
  • Previous brand ambassador/event staffing experience, preferably in the CPG food industry
  • Independent & excellent problem-solving skills
  • Ability to travel throughout the greater Philadelphia & NJ areas and work weekends
  • Valid driver's license and access to a reliable vehicle to transport demo equipment
  • Ability to consistently lift 10 - 25 lbs, unaided
  • Ability to reach overhead, bend down, and continually able to walk up and down a staircase carrying boxes, products and other necessary items

Benefits

$25 per hour + Mileage Reimbursement & Performance Bonus Opportunities

2-4 demos per weekend, 8-16 hours per week

Shifts typically run on weekends from 10:00 am - 2:00 pm or 2:30 pm - 6:30 pm



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