Senior Product Marketing Specialist

4 weeks ago


Florida, United States Lumen Resources Full time

We are looking for an experienced Product Marketing Manager to enhance our marketing initiatives at Lumen Resources.

The successful candidate will take charge of crafting impactful product marketing materials. Utilizing market analysis, you will create content that resonates with our target audience. You will work closely with various internal departments and product marketing colleagues to shape our approach to product launches and market positioning.

Key Responsibilities

  • Conduct thorough market research to understand consumer preferences and effectively segment our audience
  • Formulate comprehensive marketing strategies for our product offerings
  • Collaborate with the sales department to produce marketing collateral that empowers the sales force
  • Develop product marketing content that articulates our unique value proposition
  • Manage product marketing initiatives, producing engaging visuals and written content
  • Supervise product launches, feature introductions, and overall product positioning

Required Qualifications

  • Bachelor's degree or equivalent professional experience in a relevant field
  • Over 6 years of experience in product marketing
  • Proven track record in developing product marketing strategies and best practices
  • Experience in designing and executing effective marketing campaigns
  • Excellent verbal, written, and presentation skills

About Lumen Resources:

At Lumen Resources, our dedicated recruiters are here to assist you in navigating your career path. We pride ourselves on clear and efficient communication, providing support in resume crafting and interview preparation to help you secure your desired role.

If this position does not match your career aspirations, we have numerous clients with opportunities that may align with your skills. We encourage you to connect with our team for further assistance.

Lumen Resources is committed to equal employment opportunities.

For more information, please reach out to our team.



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