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Senior Product Marketing Specialist

2 months ago


Florida, United States Lumen Resources Full time

We are looking for an experienced Product Marketing Manager to enhance our offerings at Lumen Resources.

The successful candidate will take charge of generating impactful product marketing materials. Your insights from market analysis will be instrumental in shaping this content. You will work closely with various internal departments and fellow product marketing professionals to formulate our approach for product introductions and market positioning.

Key Responsibilities

  • Analyze consumer preferences within our market to effectively target and segment our audience based on findings
  • Design marketing strategies tailored for our products
  • Collaborate with the sales department to produce marketing materials that empower the sales force
  • Develop product marketing content that articulates our value proposition clearly and effectively
  • Manage product marketing initiatives, creating engaging visuals and compelling content
  • Supervise product launches, feature rollouts, and overall product positioning

Required Qualifications

  • Bachelor's degree or equivalent professional experience in a relevant field
  • Over 6 years of experience in product marketing
  • Proven track record in developing product marketing strategies and best practices
  • Experience in crafting and executing marketing campaigns
  • Excellent verbal, written, and presentation skills

About Lumen Resources:

At Lumen Resources, our team of skilled recruiters is dedicated to guiding you towards a successful career path. We pride ourselves on our effective communication and support in resume writing and interview preparation, ensuring you are well-equipped for your next opportunity.

If this position does not meet your expectations, we have numerous clients with various roles that may suit your profile. We encourage you to connect with our team for further assistance.

Lumen Resources is committed to providing equal employment opportunities.

For more information, please reach out to our team.