Digital Marketing Manager

3 days ago

Bodega Bay, California, United States Redis Full time
Job Title: Digital Marketing Manager

We are seeking a highly skilled Digital Marketing Manager to join our team at Redis. As a key member of our marketing team, you will be responsible for developing and executing our digital marketing strategy to drive traffic, conversion, and pipeline for the company.

Key Responsibilities:
  • Develop and execute paid advertising campaigns across various platforms to ensure optimal performance and ROI.
  • Grow our organic presence by reviewing all pages for SEO hygiene, optimizing our website through keyword research, and improving website optimization.
  • Optimize and experiment with ad copy, creatives, and landing pages to maximize performance and conversion rates.
  • Manage our digital marketing budget to ensure we are maximizing our spend for the best possible results.
  • Monitor, analyze, and report on the performance of our digital efforts, using data to refine and improve strategies.
  • Collaborate with the brand team, product marketers, growth marketers, campaign managers, and other stakeholders to ensure alignment and success.
Requirements:
  • 5+ years of experience in digital marketing, specifically within a developer or technology company, with a strong focus on SEO and paid advertising.
  • Analytical mindset with strong analytical skills to interpret data and translate it into actionable strategies.
  • Startup mentality with the ability to thrive in an environment where change is constant and fast decision-making is key.
  • Growth mindset with a hunger for knowledge and a desire to continuously improve your skills and understanding of the digital marketing landscape.
  • Excellent written and verbal communication skills with the ability to present insights clearly and persuasively.
  • Strong organizational skills with the ability to manage multiple projects and deadlines.
Preferred Qualifications:
  • Technical skills with proficiency in Google Analytics, Google Ads, SEO tools (SEMrush, Ahrefs, Screaming Frog), Marketo, and SFDC.
  • Background in digital advertising agency space.
  • Experience marketing to technical audience.
  • Experience with A/B testing and proven experience in running and analyzing A/B tests.
What We Offer:
  • Competitive salaries and equity grants.
  • Unlimited time off to promote a healthy work-life balance.
  • H/D/V coverage along with 401K, FSA, and commuter benefits.
  • Frequent team celebrations and recreation events.
  • Home internet & phone stipend.
  • Learning and development opportunities.
  • Ability to influence a high-performance company on its way to IPO.

The estimated gross base annual salary range for this role is $93,865 – $126,134 per year in New York, California, Washington, Colorado, and Rhode Island. Actual compensation may vary and is dependent on various factors, including a candidate's work location, qualifications, experience, and competencies. Base annual salary is one component of Redis' total compensation and competitive benefits package, which may include 401(k), unlimited time off, learning and development opportunities, and comprehensive health and wellness benefits. This role may include discretionary bonuses, stock options, commuter benefits based on location, or a commission plan. Salary history is not used in compensation package decisions. Redis utilizes market pay data to determine compensation, so posted compensation ranges are subject to change as new market data becomes available.

#LI-AB1 #LI-DNI

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