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Market Development Representative

4 weeks ago

Rapid City, South Dakota, United States Sazerac Full time
Sazerac Company Overview

With a rich history spanning almost 400 years, Sazerac Company has thrived as an independent, American family-owned business with operations in the United States and around the world. Since the 2000s, Sazerac has consistently demonstrated double-digit growth, solidifying its position as a leader in the industry.



The company produces and markets the most award-winning bourbons and whiskeys in the world, including Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton's, and Sazerac Rye. Additionally, Sazerac owns a diverse portfolio of popular brands across various spirits categories, such as Fireball, Southern Comfort, Seagram's V.O., Myers's, Goldschläger, Parrot Bay, 99 Brand, and Platinum Vodka.


Job Description/Responsibilities

The Market Development Representative will be responsible for driving volume and distribution growth for Sazerac's portfolio of brands across the assigned territory. This role will focus on building strong relationships with on-premise and off-premise accounts, maximizing distribution, and delivering results that drive market share growth for Sazerac brands.


  • Create and manage solutions to grow assigned accounts business, while driving results that deliver market share growth for Sazerac brands.
  • Build brands by utilizing consumer and category trends to educate customers, solve problems, and maximize sales.
  • Lead distributors in-store selling, merchandising, marketing, and execution for accounts.
  • Achieve volume objectives for priority brands in the portfolio.
  • Plan and implement programs to deliver distribution, merchandising, display, and retail promotional objectives.
  • Develop mutually valuable relationships with assigned customers, through understanding their key needs and requirements.
  • Serve as the communication lead between key customers, wholesalers, and internal teams.
  • Monitor agreed-upon Key Performance Indicators (KPIs) with key customers.
  • Support Market Development Manager with brand building, programming, and distribution activities with customers.

Qualifications/Requirements

Required Qualifications:

  • Bachelor's degree or equivalent experience.
  • Minimum 1 year of relevant professional experience, or for new college graduates, a sales internship or full/part-time sales role (preferably in consumer goods).
  • A valid driver's license.
  • Ability and willingness to work non-traditional hours (nights/weekends).
  • Strong planning and organizational skills.
  • Willingness to travel.
  • Must be able to obtain a relevant solicitor's permit in any state.
  • Candidate must reside in or near the territory.
  • Must be able to personally pay or charge ordinary and necessary business expenses that will be timely reimbursed.

Preferred Qualifications:

  • Minimum 2 years sales experience.
  • Market development and sales analysis experience.
  • Strong ability to self-manage and manage schedule to achieve results.
  • Experience building customer relationships.

Physical Requirements:

  • Standing for an extended period of time.
  • Ability to pick up and/or move objects up to 35 pounds without assistance.
  • Ascend or descend stairs.
  • Ability to drive and visit multiple accounts in one day.
  • Strong communication skills.

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