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Digital Marketing Executive

2 months ago

Raleigh, North Carolina, United States Ketchum Full time

About the Role

We are seeking a highly skilled and motivated Account Manager, Influencer Marketing Specialist to join our team at Ketchum. As a key member of our Influencer Marketing team, you will be responsible for developing and executing influencer marketing strategies that drive business results for our clients.

Key Responsibilities

  • Develop and implement influencer marketing campaigns that align with client objectives and goals
  • Identify and partner with social media influencers who align with client brands and target audiences
  • Manage influencer relationships and ensure seamless execution of campaigns
  • Monitor and analyze campaign performance, providing regular reporting and insights to clients
  • Stay up-to-date with industry trends and best practices in influencer marketing

Requirements

  • Bachelor's degree in Marketing, Communications, or related field
  • 2-3 years of experience in influencer marketing or a related field
  • Proven track record of developing and executing successful influencer marketing campaigns
  • Strong understanding of social media platforms and influencer marketing trends
  • Excellent communication and project management skills

About Ketchum

Ketchum is a global communications consultancy with 100 years of experience. We are a trusted partner who is equal parts creative and analytical. We are a collection of communications specialists, content creators, creatives, researchers, data analysts, media pros, digital strategists, issues and crisis counselors, and tech nerds. And we love when those worlds collide to create the very best teams and solutions for our clients.

What We Offer

  • Workplace flexibility
  • Robust benefits program, effective within 30 days of hire
  • Paid maternity/paternity leave
  • Family Forming Benefits
  • Employee Recognition Program
  • Generous paid time off includes vacation, wellness, and extended holiday schedule
  • Various development opportunities to enhance personal and professional life
  • Tuition reimbursement
  • Monthly Cell Phone & Wi-Fi reimbursement