Marketing Campaign Strategist
3 days ago
We are looking for a highly skilled Marketing Specialist to join our team at Plastpro, Inc. As a key member of our marketing department, you will be responsible for developing and implementing effective digital marketing strategies that drive business growth and customer engagement.
About Our Company:
At Plastpro, Inc., we pride ourselves on being a leader in the door manufacturing industry. Our commitment to innovation, quality, and customer satisfaction has earned us a reputation as a trusted partner for homeowners and businesses alike. We are dedicated to creating positive changes in our community through our business practices and philanthropic efforts.
Your Role:
- Design and execute multi-channel marketing campaigns to reach target audiences
- Collaborate with cross-functional teams to develop marketing strategies aligned with company objectives
- Conduct market research and analyze data to inform marketing decisions
- Develop and implement email and social media marketing campaigns to engage customers and promote products
- Manage website content and publish regular updates
- Track digital traffic and monitor Google Analytics to measure campaign effectiveness
- Optimize paid advertising campaigns using SEO and other tools to improve ROI
- Present campaign results and recommendations to marketing manager
Requirements and Qualifications:
- Bachelor's degree in marketing or a related field
- Proven experience in digital marketing, including campaign development and execution
- Strong understanding of industry trends and ecommerce web tools
- Familiarity with Google Apps and Google Analytics required
Salary Range: $65,000 - $85,000 per year.
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