Senior Marketing Strategist for Asset Operations
5 days ago
Role Overview
We are seeking a highly skilled Senior Marketing Strategist to join our team at UpKeep. This role will be responsible for developing and executing account-based marketing strategies to drive engagement, pipeline, and revenue.
About the Company
UpKeep is a leading cloud-based Asset Operations Management software that provides innovative solutions to revolutionize the way teams manage facilities and maintenance work. Our mobile-first SaaS solutions empower maintenance and facilities teams to achieve their digital transformation goals.
Job Description
The Senior Marketing Strategist will work closely with our sales and product teams to develop targeted marketing campaigns that drive demand within our target accounts and personas. Key responsibilities include:
- Developing comprehensive account-based marketing strategies, including account selection, digital ads, email campaigns, direct mail/gifting, events, and more.
- Partnering with product marketing to understand the segment of the market, key personas, and what drives value and success to translate into thoughtful and highly successful campaigns.
- Aligning closely with sales teams to ensure synchronized messaging and measurable outcomes.
- Leveraging analytics and marketing & sales tools to track campaign performance and adjust strategies accordingly.
Requirements and Qualifications
To be successful in this role, you will need:
- 4+ years of B2B SaaS demand generation experience with 2+ years focused on ABM strategies and tactics.
- A proven track record of driving engagement, pipeline, and revenue.
- A firm understanding of how an ABM program works, especially the nuances of tailoring marketing programs and campaigns to different audience segments.
- Experience partnering across internal marketing teams, SDR and sales teams to collaborate and execute successful integrated campaigns.
- Strong understanding of the sales process and how to help our sales partners be successful.
- Experienced user of an enterprise-class marketing tech-stack: Hands-on Salesforce experience is a must; Pardot or similar marketing automation platform working knowledge is preferred, 6Sense or alternate ABM solution, SalesLoft or alternate sales engagement tool, and Postal.io or similar gifting platform experience are a plus.
Benefits and Salary
We offer a competitive base salary + annual bonus + benefits + equity package. A variety of factors are considered when determining someone's compensation–including a candidate's professional background, experience, and location. The estimated salary for this role is $150,000 - $160,000 USD per year.
-
Digital Asset Strategist
5 days ago
Los Angeles, California, United States Focus Capital Markets Full time**Job Title:** Digital Asset Strategist**About Focus Capital Markets**We are a leading financial institution that helps our clients navigate the complexities of the global capital markets. Our team is dedicated to providing exceptional service and innovative solutions to our clients.**Salary:** The salary for this position is estimated to be between $250,000...
-
Senior Solar Marketing Strategist
7 days ago
Los Angeles, California, United States California Energy Builders Full timeJob DescriptionWe are seeking a highly motivated Senior Solar Marketing Strategist to join our team at California Energy Builders. In this role, you will be responsible for developing and executing marketing strategies that drive lead generation, brand awareness, and customer engagement for our solar clients.About the RoleThis is a full-time position based...
-
Senior Enterprise Marketing Strategist
6 days ago
Los Angeles, California, United States FOCUSKPI INC Full timeOverviewFocusing on delivering data-driven marketing solutions, FOCUSKPI INC seeks a skilled Senior Enterprise Marketing Strategist to drive business growth and enhance market presence.
-
Senior Nuclear Market Strategist
6 days ago
Los Angeles, California, United States Flowserve Full timeAt Flowserve, we are seeking a highly skilled Senior Nuclear Market Strategist to join our team. This exciting role will involve conducting in-depth market research and analysis to identify emerging trends, opportunities, and competitive positioning within the nuclear markets.About the RoleWe are looking for a strategic thinker who can collaborate with our...
-
Senior Digital Marketing Strategist
7 days ago
Los Angeles, California, United States Wonderful Pistachios & Almonds Full timeJob OverviewWe are seeking a highly skilled and motivated Senior Digital Marketing Strategist to join our E-Commerce team at Wonderful Pistachios & Almonds. This role will be responsible for developing and executing comprehensive digital marketing strategies to drive traffic, engagement, and conversions online.
-
Senior Marketing Strategist
6 days ago
Los Angeles, California, United States Contact Discovery Services LLC Full timeJob OverviewContact Discovery Services LLC is seeking a Senior Marketing Strategist to drive growth and brand visibility through the development and execution of comprehensive marketing plans.Salary and BenefitsA competitive salary starting at $95,000 based on experience, plus performance-based bonuses and the opportunity to participate in our employee...
-
Los Angeles, California, United States California Association of Realtors Full timeAbout the RoleWe are seeking a highly motivated Senior Marketing and Communications Strategist to join our dynamic team at the California Association of Realtors. As a key member of our communications group, you will play a crucial role in developing and implementing strategic marketing initiatives that drive engagement and revenue growth.The ideal candidate...
-
Content Marketing Strategist
5 days ago
Los Angeles, California, United States Revenue Full timeJob Overview:">We are seeking a seasoned Content Marketing Strategist to join our team at Revenue.io. In this role, you will be responsible for developing and executing end-to-end content marketing strategies to drive pipeline generation, engagement, and revenue growth.About the Role:">This is an exciting opportunity to work with a talented team of...
-
Senior Financial Strategist
5 days ago
Los Angeles, California, United States Oakwood School Full timeOakwood School, a two-campus K-12 coeducational day school in California, seeks an experienced Senior Financial Strategist to oversee its finance department. With over 830 students and a strong commitment to diversity, equity, inclusion, and belonging, the school is looking for a leader who can drive financial planning and management.The ideal candidate will...
-
Senior Trade Marketing Strategist
5 days ago
Los Angeles, California, United States Caliwater Full timeCompany OverviewCaliwater, a functional beverage company, is revolutionizing the way people hydrate. With a strong focus on innovation and sustainability, we're looking for a talented individual to join our team as a Senior Trade Marketing Strategist.About the RoleWe're seeking an experienced trade marketing professional to develop and execute strategies...
-
Senior Digital Marketing Strategist
6 days ago
Los Angeles, California, United States Jobot Full timeWe are a forward-thinking electronic wholesale distributor seeking a Senior Digital Marketing Strategist to drive our digital presence and business success. Based in the United States, this is a permanent position offering a unique opportunity to develop and execute innovative digital marketing strategies that increase brand awareness, customer engagement,...
-
Los Angeles, California, United States ZipRecruiter Full timeAbout the RoleWe are seeking a highly skilled Digital Marketing Operations Strategist to join our team. This individual will take ownership of one or more of our marketing channels, focusing on growth and optimization through data-driven decisions.
-
Marketing Campaign Strategist
6 days ago
Los Angeles, California, United States Lraough LLC Full timeAbout Lraough LLCWe are a dynamic company seeking an ambitious Marketing Campaign Strategist to join our marketing team. This role will play a pivotal part in crafting, executing, and optimizing marketing programs and promotions across various channels.
-
Los Angeles, California, United States Trailer Park Group Full timeDark Burn Creative, a division of Trailer Park Group (TPG), is one of the most prominent and growing entertainment marketing agencies in gaming, specializing in global content creation, trailers/promotions, and gameplay capture. Our team combines creative storytelling expertise with large-scale production resources to uniquely position us to create, market,...
-
Los Angeles, California, United States Gold's Gym - SoCal Full timeJob DescriptionGold's Gym - SoCal is seeking a highly skilled Senior Digital Marketing Strategist to join our team. This role is responsible for developing and executing comprehensive digital marketing strategies to drive sales, increase brand awareness, and enhance customer engagement.Key Responsibilities:Plan and execute multi-channel digital marketing...
-
Senior Restaurant Technology Strategist
2 days ago
Los Angeles, California, United States Point B Full timeAt Point B, we're committed to delivering exceptional results for our clients. As a Senior Restaurant Technology Strategist, you'll play a key role in shaping the future of our firm's front-of-house restaurant technology capabilities.About the RoleThis is an outstanding opportunity to drive business development and contribute to the growth and reputation of...
-
Digital Experience Marketing Strategist
6 days ago
Los Angeles, California, United States Sawhorse Productions Full timeSawhorse Productions, an award-winning creative studio based in Los Angeles, is at the forefront of immersive experience design. We create captivating digital worlds that connect brands to audiences in fresh, interactive ways.With clients like Walmart, Dreamworks, NBCU, Coca-Cola, Lamborghini, and more, we're known for our high-quality, on-brand experiences...
-
Digital Marketing Strategist
7 days ago
Los Angeles, California, United States Portage Point Partners Full timeJob DescriptionWe are seeking a highly skilled Digital Marketing Strategist to join our team at Portage Point Partners. As a key member of our marketing team, you will play a crucial role in developing and executing effective digital marketing strategies that drive business growth and increase brand awareness.About Us:Portage Point Partners is a business...
-
Senior Account Management Strategist
1 week ago
Los Angeles, California, United States MGID Full timeJob DescriptionWe are seeking a highly skilled Senior Account Management Strategist to join our team at MGID. This is a unique opportunity to develop and execute business growth strategies, drive sales, and build strong relationships with clients.About the RoleDevelop and execute account management strategies to drive revenue growth and expand MGID's...
-
Ecommerce Marketing Strategist
6 days ago
Los Angeles, California, United States Cypress HCM Full timeJob OverviewCypress HCM is seeking a seasoned Ecommerce Marketing Strategist to spearhead the growth of our direct-to-consumer business. As a key member of our e-commerce team, you will be responsible for developing and executing a comprehensive revenue plan, driving the launch of new product categories, and achieving revenue and contribution objectives.