Marketing Operations Lead
4 weeks ago
The Marketing Operations Lead will be responsible for managing and optimizing our marketing operations processes to drive revenue growth and efficiency. This role will sit on a centralized Revenue Operations team focusing on revenue marketing operations and report into the Director of Revenue Operations.
Key Responsibilities- Drive marketing tech stack strategy planning and maintenance to support key marketing objectives, measurement, and continuous improvement
- Own all administration, enablement, and optimization of new and existing marketing platforms and tools
- Prioritize internal system requests/issues and actioning promptly, based on business need
- Oversee and optimize all marketing operations processes, including lead contact and account management, lead and account scoring, campaign management, marketing automation, and attribution
- Develop and implement strategies to track early pipeline and revenue growth to provide insight to help the marketing team continuously improve campaign and program performance
- Work closely with marketing, sales, channel sales, and customer success teams to align marketing and revenue goals and drive collaboration
- Analyze marketing and revenue data to identify trends, opportunities, and areas for improvement
- Implement and maintain marketing operations systems and tools
- Collaborate with cross-functional teams to develop and implement scalable marketing processes and policies
Tapcheck is a digital platform offering an easy and convenient way to access on-demand earnings early. Available at no cost to employers, our app-based on-demand pay solution helps relieve the financial stress that many employees experience on a daily basis.
Why Join Tapcheck?- Competitive Base + Bonus + Equity
- Paid Time Off
- Health Insurance
- Dental Insurance
- Vision Insurance
- 401K Match
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