Director of Measurement and Analytics for Pharmaceutical Marketing
4 weeks ago
We are seeking a seasoned Director of Measurement and Analytics to join our team at Coefficient Health. As a key member of our marketing team, you will be responsible for developing and implementing measurement strategies to optimize media and marketing ecosystem performance.
Key Responsibilities:
- Develop and implement measurement strategies to drive business growth and improve marketing efficiency
- Collaborate with cross-functional teams to design and execute data-driven marketing campaigns
- Lead the establishment of comprehensive marketing metrics and evaluate outcomes to inform strategic decisions
- Stay up-to-date with industry trends and best practices in pharmaceutical marketing analytics
Requirements:
- 8+ years of experience in pharmaceutical marketing analytics
- Proven track record of leveraging customer, market, and competitive insights to inform marketing decisions
- Strong analytical and business problem-solving skills
- Ability to rapidly prioritize and respond to changing business needs and external market dynamics
What We Offer:
Competitive pay with benefits based on experience and qualifications, including a salary range of $85-95/hr for a 2-month assignment.
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