Memphis Brand Ambassador
6 hours ago
At Dentsu Creative (MKTG), we are seeking a highly motivated and enthusiastic Brand Ambassador to join our team in Memphis. As a Brand Ambassador, you will be responsible for educating consumers about Diageo brands at various events and promoting our products in a unique and engaging way.
Key Responsibilities:- Engage with consumers at the point of experience, purchase, and consumption to educate them about Diageo brands.
- Humanize the brands and build trust with consumers through education and product knowledge.
- Lead consumers through a sampling journey of featured products, ensuring a memorable and engaging experience.
- Complete regular online training to stay up-to-date on Diageo brands, products, and marketing strategies.
- Adapt to new technologies and platforms to receive and input information necessary to represent Diageo brands.
- Arrive at events on time, dressed in appropriate attire, and be prepared to execute promotions as outlined in program standards.
- Distribute Diageo premiums to consumers and follow Responsible Server Guidelines.
- Pre-merchandise accounts with Diageo point-of-sale (POS) and pay for bar spend or product via company-issued debit card.
- Pick up or accept delivery of promotional materials from the Event Team and ensure proper care and return of company property.
- Complete post-event recaps (ERF) in the MKTG reporting website and contribute to market social media accounts.
- Understand how Diageo brands differ from competitors and report on competitive activity in the market.
- Maintain an appropriate appearance for consumer engagement and follow company policy and procedures.
- Outgoing brand knowledge and personification of the brand, with the ability to translate brand information to consumers in a relatable manner.
- Engaging and personable, with a friendly and helpful attitude towards consumers.
- Reliable, with the ability to arrive at events on time and work until the event end.
- Able to stand/walk for extended periods, carry heavy trays, boxes, and objects, and maintain a pleasant disposition under stress.
MKTG is looking for brand staff in Memphis, Chattanooga, Nashville, and Knoxville. Must have an ABC permit to work events. Hourly rate is $30/hr. Events typically take place on Friday afternoons and Saturdays.
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