Brand Design Director

3 days ago


New York, New York, United States CookUnity Full time
About the Role:

CookUnity is seeking a highly skilled Brand Design Director to elevate our creative vision and boldly differentiate the CookUnity brand. As a key member of our Brand Marketing team, you will oversee the development and expression of the brand visual identity across all consumer touch points, both online and offline, while managing a team of talented designers.

As a Brand Design Director, you will be responsible for building and scaling a world-class brand design function with customer obsession and creative excellence at its core. You will lead the Brand Design team to bring the essence of CookUnity to life through a differentiated design system and visual storytelling across website, app, social media, advertising, CRM, and an growing ecosystem of packaging.

You will partner with teammates, peers, and key stakeholders to proactively identify opportunities or challenges and take a leadership role in bringing tangible solutions to our customers. You will also lead regular creative reviews of all ongoing design work to provide timely feedback, coaching, and ensure pixel-perfect execution in all design deliverables.

As a leader, you will mentor and motivate a small but mighty team of talented designers, building a culture of trust, openness, accountability, and a relentless pursuit of design excellence. You will also assume a strong company presence as an internal standard bearer of category-defining creativity, building trust, alignment, and influence among others to bring our vision to life.

Key Responsibilities:
  • Develop and evangelize an inspiring creative vision for the future of CookUnity and help the organization make progress towards achieving its full potential.
  • Lead the Brand Design team to bring the essence of CookUnity to life through a differentiated design system and visual storytelling across website, app, social media, advertising, CRM, and an growing ecosystem of packaging.
  • Own, refine, and continue to build on the CookUnity brand identity and visual system as a living resource that evolves with new learnings and insights to better support the needs of the customer and company.
  • Partner with teammates, peers, and key stakeholders to proactively identify opportunities or challenges and take a leadership role in bringing tangible solutions to our customers.
  • Lead regular creative reviews of all ongoing design work to provide timely feedback, coaching, and ensure pixel-perfect execution in all design deliverables.
  • Mentor and motivate a small but mighty team of talented designers, building a culture of trust, openness, accountability, and a relentless pursuit of design excellence.
  • Assume a strong company presence as an internal standard bearer of category-defining creativity, building trust, alignment, and influence among others to bring our vision to life.
Requirements:
  • 12+ years experience in brand design; experience in leading consumer brands and/or startups is a plus.
  • 4+ years managing other designers.
  • A respected brand design leader with a track record of shipping excellent work and a portfolio demonstrating a mastery of design craft across multiple disciplines of design.
  • Passion for insights and performance data in shaping creative work and a commitment to building a culture that embraces these essential inputs.
  • A leader who leads by doing and has mastered the suite of tools required (Adobe Creative Suite, Figma, etc) to roll up their sleeves and work alongside their team.
  • Experience operating in a fast-paced growth environment, including dealing with ambiguity, shifting priorities, and rapid iteration.
  • Very detail-oriented, well-organized, and a proven ability to effectively manage multiple projects, work streams, or initiatives simultaneously.
  • Highly collaborative in nature with the ability to partner across various functions throughout a company and demonstrate flexible decision-making based on new insight or feedback.
  • A genuine passion for design and a love of the creative process.
  • Proficiency in English at an advanced level.
  • Bachelor's degree or equivalent in Graphic Design, Visual Communications, or a related field is a plus.
Benefits:
  • Health Insurance coverage.
  • 401k Plan.
  • We grow, you grow: Stock Options Plan granted on Day 1.
  • Eligible for a bi-annual performance bonus.
  • PTO policy and paid sick days / Unlimited PTO.
  • 5-year Sabbatical: After 5 years with CookUnity, you get a 4-week paid sabbatical.
  • Family leave: 12 weeks for primary caregiver and 6 weeks for secondary caregiver, fully paid.
  • Compassionate Leave: 3-5 days each time the need arises.
  • A generous amount of CookUnity credits to enjoy our amazing meals, added to your account, monthly.
  • Wellness perks: access to a nutritional coach and fitness subsidies to build a healthy lifestyle.
  • Personalized Spanish coach.
  • Awesome opportunity to join a company that is looking to change how we eat and how chefs work.


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