Commercial Marketing Manager
6 days ago
T-Mobile is a hybrid work environment. All employees must report into an office three (3) days per week.
Job Overview
The Commercial Marketing Manager is responsible for developing and implementing strategies focused on migrating Fiber Internet customers from multiple partners to the T-Mobile Fiber experience, as well as managing the Fiber Internet customer lifecycle. Requires competency across pricing strategy, marketing strategy, competitive insights, business management, financial acumen, relationship building & influencing, go-to-market planning and cross-functional leadership. The Commercial Marketing Manager will work with multiple internal and external groups such as Finance, Market Intelligence, Product, Marketing, Program Management and Operations to define and execute strategic vision. This is a great opportunity for a strategic, analytical, and financial minded professional to identify new solutions, build business cases to drive strategic decisions, and carry out projects in a large supported environment.
Job Responsibilities:
- Execute customer migration plans partnering with pricing, finance, operations, supply chain, marketing, product management, analytics, consumer insights, and more. The role requires strong cross functional partnership across the enterprise to ensure flawless execution of the customer migration experience.
- Model business impacts and develop business cases for strategic initiatives, including price plan and feature recommendations.
- Collaborate with marketing partners to develop marketing journeys and communications based on customer segments.
- Responsible for identifying targeted opportunities based on segmentation of the customer base, competitive landscape, business performance and customer experience. Provides strategic recommendation on offers and programs to retain customers.
- Collaborate closely with Finance and planning teams to drive successful steering of quarterly subscriber and revenue outcomes.
- Assist with the development and implementation of quarterly marketing plans. Requires extensive planning management including analysis of customer insight and business performance, development of promotional offers and brand value proposition and performance management in quarter.
- Develop succinct narratives for leadership showcasing data-driven, customer-centric strategic recommendations.
Education:
- Bachelor's Degree (Required), Master's/Advanced Degree (Preferred)
Work Experience:
- 4-7 years Marketing experience in one or more of the following categories: Fiber Internet, software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods.
- Analyzing customer, business, and industry data to drive business performance
- Business c
- Comfort with ambiguity and a dynamic work environment
Knowledge, Skills and Abilities:
- Knowledge of financial drivers, experience in leading return on investment objectives, ability to develop high level financial models and review quarterly forecasts and budgets.
- Ability to lead planning cycle in fast paced and highly competitive industry with collaborative approach.
- Experience in defining and leading marketing strategies.
- Strong communications skills by presentation, written and verbal methods; ability to synthesize large amounts of information into a cohesive story
- Strong understanding of voice and data services and products.
- Ability to influence, lead and coach cross functional teams and champion new concepts and ideas.
- Experience in defining and executing go-to-market strategies.
#LI-Corporate
• At least 18 years of age
• Legally authorized to work in the United States
Travel:
Travel Required (Yes/No):
DOT Regulated:
DOT Regulated Position (Yes/No):No
Safety Sensitive Position (Yes/No):No
Base Pay Range: $84,200 - $151,900
Corporate Bonus Target: 15%
The pay range above is the general base pay range for a successful candidate in the role. The successful candidate's actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee's eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, click here.
At T-Mobile, our benefits exemplify the spirit of One Team, Together A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com.
Never stop growing
As part of the T-Mobile team, you know the Un-carrier doesn't have a corporate ladder-it's more like a jungle gym of possibilities We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you're living our values while investing in your career growth-and we applaud it. You're unstoppable
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.
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