Marketing Manager

3 weeks ago


Overland Park, United States Dr. Vince Clinical Research Full time

JOB TITLE: Marketing Manager

REPORTS TO: Marketing Director

DIRECT REPORTS: Not Applicable

POSITION SUMMARY: DVCR is seeking a Marketing Manager with experience working in either a Contract Research Organization (CRO) or Site Management Organization (SMO) setting to oversee the development, execution, and management of comprehensive marketing plans to support the promotion of DVCR's clinical trial services (B2B marketing). Please refer to our B2B website for more information: .

KEY RESPONSIBILITIES:

        Develop and execute marketing plans to drive lead generation and brand awareness

        Plan, organize, guide, and control omnichannel campaigns and projects

        Manage production of marketing materials, ensuring quality standards and brand guidelines

        Create reports on campaign performance and industry trends, offering optimization insights

        Monitor the marketing budget to ensure efficient resource allocation and maximize ROI

        Conduct market research to identify trends and growth opportunities

        Other duties as required

REQUIRED QUALIFICATIONS:

        7+ years of experience at an agency or corporate marketing department

        3+ years of experience at a Contract Research Organization (CRO) or Site Management Organization

        Bachelor's degree in marketing, Business, Communications or a related field

        Proven experience with digital marketing functions such as SEO/SEM/PPC, social media advertising and email marketing

        Proficiency in website management platforms, Microsoft Office and Adobe Creative Suite

        Excellent project management skills

        Analytical mindset with experience in data-driven decision-making

Exceptional communication skills, both written and verbal



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