Segment Marketing Manager
3 weeks ago
Your team’s dynamic: Genetec is a market leader and innovative technology company with a broad solutions portfolio that encompasses security, intelligence, and operations. We’re looking for a Segment Marketing Manager, Public Sector, to join our regional North American marketing team. Reporting to the Team Lead, Segment Marketing, you’ll define, deploy, and manage vertical-market campaigns designed to enhance brand visibility and generate a robust pipeline of current and prospective end customers in the public sector. What your day will look like: Collaborate closely with North American sales and marketing team counterparts to drive awareness and demand for Genetec solutions within public sector vertical markets – including K-12 & higher education, state & federal government, and transportation Liaise with corporate industry and product marketing teams to translate vertical market insights and solutions into compelling regional narratives that resonate with our target audience Lead demand generation efforts by creating and executing multi-channel integrated marketing campaigns to generate high-quality leads Manage campaign launches, establish timelines, communicate expectations for completion of tactics,provide regular progress updates to leadership, and track campaign effectiveness and ROI Enhance brand awareness by leveraging regional public relations resources and spokespeople to implement an exceptional media relations, speaking and awards program within targeted vertical markets Optimize public sector events program through research, management, and evaluation in line with segment strategy and by collaborating with regional events team resources Occasional travel (up to 25%, depending on seasonal demands) to attend customer meetings, internal meetings, tradeshows, and conferences More about you: You bring over 8 years of marketing experience, with at least five years in a B2B marketing role Proven track record as an experienced marketing generalist familiar with both traditional and modern tactics that drive awareness and lead conversion Strong affinity for data-driven decision-making and developing integrated multi-channel campaigns tailored to the needs of North American public sector agencies Experience strategically building and optimizing lead pipelines through digital marketing initiatives, including SEO, SEM, email, social media, and content campaigns, focusing on nurturing leads through the sales funnel Skilled in creating marketing strategy and translating into actionable programs, measuring outcomes, and optimizing for best results Exceptional prioritization skills and a knack for building impactful marketing initiatives from the ground up Ability to collaborate effectively across departments (both corporate and regional) to create and achieve strategic business objectives Genuine passion for marketing, branding, lead generation, and achieving measurable business outcomes Superior organizational and communication abilities, capable of excelling in virtual and in-person work environments Experience actively managing budgets and reporting on the ROI of marketing efforts Great if you have: Bachelor’s degree in marketing, business or similar Security industry and/or public sector background Experience working in both corporate and regional/field-based marketing teams Experience with a channel sales model Let’s talk perks Attractive compensation package with 401K match Training Tuition Reimbursement Program Work-life balance with a flexible working schedule Still not sure if you check every box, but think it’s worth a shot? We love that enthusiasm Thank you for your application, but please note that only qualified candidates will be contacted. Head-hunters and recruitment agencies may not submit resumés/CVs through this Web site or directly to managers.
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Market Manager
4 weeks ago
Washington, Washington, D.C., United States Allsteel Full timeAbout the Role:We are seeking a highly skilled Market Manager to join our team at Allsteel Inc. HNI Corporation. As a Market Manager, you will be responsible for managing the promotion of Allsteel products and services in a designated market, leading and supervising a regional team, and developing sales strategies to achieve overall regional goals aligned to...
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Marketing Manager, Pulmonology
4 weeks ago
Washington, Washington, D.C., United States Ambu Full timeJob Title:Marketing Manager, PulmonologyReports To:Director of Marketing, Pulmonology & Airway ManagementLocation:Columbia, MD (Hybrid)Position Summary:The Marketing Manager will lead the downstream marketing efforts in North America for Ambu's aScopeTM single-use bronchoscopy portfolio in our Pulmonology segments of the Pulmonology & Airway Management...
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Marketing Manager, Pulmonology
4 weeks ago
Washington, Washington, D.C., United States Ambu Full timeJob Title: Marketing Manager, PulmonologyAbout the Role:We are seeking a highly skilled Marketing Manager to lead our downstream marketing efforts in North America for Ambu's aScopeTM single-use bronchoscopy portfolio in our Pulmonology segments of the Pulmonology & Airway Management franchise.Key Responsibilities:* Develop and execute on downstream product...
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Marketing Manager
4 weeks ago
Washington, Washington, D.C., United States Ambu Full timePulmonology Marketing Manager Job SummaryThe Marketing Manager will lead downstream marketing efforts in North America for Ambu's aScopeTM single-use bronchoscopy portfolio in our Pulmonology segments of the Pulmonology & Airway Management franchise.Key Responsibilities:Develop and execute product marketing strategies and plans to build brand value, optimize...
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Marketing Manager
3 weeks ago
Washington, United States HyerTek Inc. Full timeBrand Positioning: Develop and refine HyerTek's brand positioning strategy. Ensure consistency and alignment of marketing messages across all platforms. Website Management: Oversee the complete rebuild of the website. Maintain and update the website with new content, ensuring SEO optimization. Develop a dedicated section for thought leadership content. ...
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Marketing Manager
4 weeks ago
Washington, United States Hyertek Full timeBrand Positioning:Develop and refine HyerTek's brand positioning strategy.Ensure consistency and alignment of marketing messages across all platforms.Website Management:Oversee the complete rebuild of the website.Maintain and update the website with new content, ensuring SEO optimization.Develop a dedicated section for thought leadership content.Content...
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Email Marketing Manager
5 days ago
Washington, United States MBO Partners Full timeLooking for strategic email marketing manager to join our marketing team to manage multiple campaigns and projects simultaneously. Desired Skills:Minimum of 8+ years of experience executing email and direct response campaigns, with strong understanding of email communication strategies -- both written and visual standards, deliverability, and segmentation...
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Email Marketing Manager
4 days ago
Washington, United States MBO Partners Full timeLooking for strategic email marketing manager to join our marketing team to manage multiple campaigns and projects simultaneously. Desired Skills:Minimum of 8+ years of experience executing email and direct response campaigns, with strong understanding of email communication strategies -- both written and visual standards, deliverability, and segmentation...
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Senior Marketing Manager
4 weeks ago
Washington, Washington, D.C., United States The Skin Clique Full timeAbout The Skin CliqueWe are a nationwide leader in personalized, in-home aesthetic care, offering expert treatments from board-certified providers. Our comprehensive skin evaluations and long-term treatment plans integrate skin health into the broader wellness conversation. As the only practice with a certified curriculum for in-home aesthetic medicine, we...
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Salesforce Marketing Cloud Senior Manager
4 weeks ago
Washington, Washington, D.C., United States The American Institute of Architects Full timeJob SummaryAs the Senior Manager of Salesforce Marketing Cloud, you will be responsible for leading the development, communication, and implementation of email and marketing automation best practices across AIA's products and member strategy.This role requires a strong understanding of Salesforce Marketing Cloud and the ability to manage and execute complex...
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Director, Market Strategy and Market Analysis
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Washington, United States CarbonQuest, Inc. Full timeCarbonQuest is a distributed carbon capture solutions provider. We are looking for an experienced Director, Market Strategy and Market Analysis. For this position, we seek a candidate able to lead market assessment approaches and market-level and enterprise-level analytics. The Director will have significant experience with hardware-based solutions in the...
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Senior Marketing Manager
1 month ago
Washington, Washington, D.C., United States Vasion Full timeJob DescriptionVasion is seeking a seasoned marketing professional to lead our growth marketing efforts. As a Senior Marketing Manager, you will be responsible for developing and executing integrated marketing campaigns to drive customer acquisition and retention.Key Responsibilities:Develop and implement demand generation strategies to support...
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Salesforce Marketing Cloud Operations Manager
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Washington, Washington, D.C., United States The American Institute of Architects Full timeJob SummaryThe American Institute of Architects (AIA) is seeking a highly skilled Salesforce Marketing Cloud professional to lead the development, communication, and implementation of email and marketing automation best practices across AIA's product and member strategy.Key ResponsibilitiesDevelop and execute strategic integrated marketing campaigns in...
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Assistant Marketing Manager New
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Marketing Analyst
6 days ago
washington, United States Ampcus Full timeAmpcus Inc. is a certified global provider of a broad range of Technology and Business consulting services. We are in search of a highly motivated candidate tjoin our talented Team. Job Title: Marketing Analyst Location(s): Washington, DC This individual will be responsible for supporting and maintaining key marketing technologies, managing website...
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Washington, Washington, D.C., United States Amgen Full timeJob DescriptionAs a Senior Marketing Manager for UPLIZNA, you will be responsible for leading the development of the Neurology Speaker Bureau and executing a medical marketing strategy to support the launch of UPLIZNA in gMG. This includes peer-to-peer education, congress activities, and association relations to achieve brand objectives, strategies, and...
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America's Federal Field Marketing Manager
4 weeks ago
Washington, Washington, D.C., United States DataRobot Full timeJob Description:DataRobot is the leader in Value-Driven AI, a unique and collaborative approach to generative and predictive AI that combines an open platform, deep expertise, and broad use-case experience to improve how organizations run, grow, and optimize their business.The DataRobot AI Platform is the only complete AI lifecycle platform that...
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Washington, Washington, D.C., United States Amgen Full timeJob DescriptionAt Amgen, we are committed to serving patients with serious illnesses. As a Marketing Senior Manager for the UPLIZNA brand, you will play a critical role in developing and executing a medical marketing strategy to support the launch of UPLIZNA in Generalized Myasthenia Gravis (gMG).Key Responsibilities:Develop and execute a comprehensive...
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B2B Marketing Director
1 month ago
Washington, Washington, D.C., United States The Marketing Practice Full timeAbout the RoleWe are seeking an experienced B2B Marketing Director to join our team at The Marketing Practice. As a key member of our team, you will be responsible for leading client relationships and developing marketing strategies that drive business growth.Key ResponsibilitiesDevelop and implement marketing strategies that meet client business...
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Senior Marketing Coordinator
2 months ago
Washington, United States Growing Marketing Organization Full timeJob DescriptionJob DescriptionJob Summary:We are seeking a detail-oriented and organized Sr. Coordinator, Partner Marketing to provide vital administrative support to our Partner Marketing team. This role is essential for facilitating communication between internal departments and external agencies, ensuring the efficient execution of marketing initiatives....