Digital Marketing Specialist
1 month ago
Nusenda Credit Union is dedicated to excellent member service, care for our community, and being a great place to work. We work to make a positive difference in the lives of the people we serve and help them achieve their financial goals. Diversity, equity, and inclusion are part of our culture and values.
We invest in people and their careers. Our competitive employee benefits include healthcare, a fully paid pension plan and 401(k) matching contributions, and professional development and tuition reimbursement.
Thank you for your interest in joining the Nusenda team
We are currently seeking a Digital Marketing Specialist. You will be responsible for coordinating, supporting and executing digital marketing campaign tactics through various online marketing channels to assist the marketing team in reaching credit union goals. You will administer both credit union and Nusenda Foundation websites, intranet, and systems to support digital communication efforts of the credit union. You'll monitor and analyze digital metrics, make recommendations regarding channel utilization, search engine optimization (SEO), and new technology as it arises. You will also work on the planning, execution, maintenance and optimization of Paid Per Click (PPC) advertising and its alignment to SEO in support of growing awareness of the credit union’s products and services
Requirements:
- Five to eight years of similar or related experience.
- Bachelor’s degree in marketing or a related field.
- Previous experience managing Internet/intranet channels is essential.
- Strong communication skills, job knowledge, problem-solving & judgment, professionalism & development, service focus, and teamwork.
- Problem Solving: Ability to identify issues and develop effective solutions.
- Competency in HTML5, CSS3, JavaScript, Adobe Creative Cloud, SEO, SEM, Local SEO, and CRM management.
- Skilled in A/B and multivariate testing, performance analytics, and best practices for digital marketing.
- Ability to adapt quickly to change and proactively communicate.
- Knowledge of Microsoft Office and internal systems affiliated with the department.
- Understanding of Internet and Intranet Management: Knowledgeable in managing online platforms and internal networks
Nusenda Credit Union is an equal opportunity employer. All aspects of employment including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law
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