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Sales Enablement Manager
1 week ago
The Sales Enablement Manager is responsible for influencing sales improvements among HOLT’s customer and prospect groups. The incumbent will have four key areas of responsibility: 1) Develop, manage, and support the Sales Management Process and related sales support tools; 2) Continuously analyze, evaluate, and report on the effectiveness of the Sales Management Processes. Makes recommendations to improve sales productivity and increase revenue growth; 3) Leads the ongoing Sales Management Process training and support of relevant CRM tools. 4) Develops and maintains a content library related to Sales Management Process.
The Sales Enablement Manager supports the integration of Marketing and Sales operations across all assigned HOLT Group's operating companies. Areas of focus: customer engagement and operational performance. Value to customers and dealers: improved sales funnel management and focus on key initiatives that improve profitability. Attributes: measure sales behaviors (qualitative), measure sales performance (quantitative) and provides feedback in a supportive and collaborative manner.
The incumbent in this position is expected to model the following practices daily: 1) Demonstrate alignment with the company's mission and core business values;
2) Collaborate with key internal/external resources; 3) Participate in ongoing self- development.
Essential Functions:
- Evaluates, and influences effective and consistent sales productivity and teamwork to ensure the delivery of Legendary Customer Service (LCS)
- Models, promotes, reinforces, and rewards the consistent use of HOLT’s Values Based Leadership (VBL) tools, models, and processes to ensure alignment with our Vision, Values, and Mission
- Develops and documents HOLT Group's Sales Management Process, trains sales teams on the Sales Management Process, trains sales teams on CRM, develops and manages reporting to measure Key Performance Indicators (KPI's)
- Establish business requirements and process excellence related to training and full adoption of the sales management processes and corresponding sales tools
- Design, build and implement a comprehensive sales enablement program to optimize the sales team effectiveness in their account coverage and pipeline management efforts that generate profitable revenue for the organization
- Monitor the sales lead funnel with an eye towards complete/accurate lead generation records to continually optimize campaign results; Document, measure and make improvements to the lead intake processes
- Considers and recommends strategies for a more efficient and effective lead flow process
- Formulate processes to capture customer growth and increase conversion rates: lead to quote, quote to win, and sales funnel velocity; Report, analyze, communicate results and, opportunities for improvement
- Formulates processes for reporting on sales participation, effectiveness, and closing rate
- Generates, recommends, and deploys strategies for improving customer record quality
- Reporting on excellence programs for OEM partners
- Performs other duties as assigned
- Subject matter expert of CRM software and Sales Management Processes
- Knowledge of database design and data integration, experience with Tableau or Power BI preferred
- Computer and related software knowledge and/or experience and the ability to learn/use new computer programs
- Demonstrated ability to develop sales/marketing processes and metrics to measure effectiveness of individuals and systems
- Excellent collaboration and conflict resolution skills to establish and maintain working relationships with multiple departments and various levels of the organization
- Time management and prioritization skills
- Strategic thinker with the ability to work independently
- Ability to effectively present actionable information and demonstrate subject matter knowledge in response to questions from a group of managers, coworkers and, external customers
- Excellent verbal, written, communication skills
- Sound decision-making and judgment skills
- Bachelor’s degree in Professional Selling, Marketing, Business, MIS, or related field preferred
- Salesforce Admin certification preferred
- Two to four years of related experience required
- Up to 30% including overnight stays
Disclaimer:
Please note that the above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not to be interpreted as an exhaustive list of all responsibilities, duties, and skills required of the incumbents so classified. All incumbents may be required to perform duties outside of their normal responsibilities, as needed.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information. 41 CFR 60-1.35(c)
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