VP of Marketing

2 weeks ago

San Francisco, United States VISO Trust Full time

For CISOs the risks nth party ecosystems pose to enterprise can no longer be ignored. With the movement to cloud and SaaS and the pressure to adopt generative AI, nth party ecosystems represent a real risk to the enterprise with more than 65% of breaches the result of third party failures.

With VISO TRUST, we make TPRM dead simple. What once took an expert team 10 hours, now takes 10 seconds. VISO TRUST is the only SaaS third party cyber risk management platform that delivers the security intelligence needed for modern companies to make critical risk decisions at the speed of business. With VISO's AI-powered system, CISOs can instantly and continually assess any number of third parties with unmatched speed and accuracy. At VISO, we are excited to be enabling customers to reduce risk and accelerate business at the same time.

VISO TRUST is an enterprise SaaS security company backed by the top security venture capital firms. We are headquartered in North America and have a fully remote workforce. When hiring, we look for signs that a candidate will thrive in our culture, where we put people first and value ownership, curiosity, honesty and humility in the pursuit of excellence. We also value our differences, employing a team rich in diverse perspectives and experiences. We are dedicated to equal employment opportunities regardless of status or membership in a protected class or lack thereof.

About this role

    • In this external-facing role, you will build the Product Marketing function by having both strategic and hands-on responsibilities towards the VISO TRUST platform, with the aim of defining and executing on customer acquisition and revenue generation strategies, leading us to the next level of success. The ideal candidate will have a proven track record of upgrading and accelerating companies, with a strong focus on delivering exceptional results and achieving ambitious goals.
Responsibilites
    • Lead the company's growth strategy, taking us from where we are to where we want to be.
    • Build and develop a high-performing team, ensuring they are aligned with the company's vision and goals.
    • Define and execute a comprehensive strategy that aligns with the company's objectives.
    • Develop, implement, achieve and exceed key performance indicators and targets.
    • Develop and market products that appeal to CISOs, demonstrating a deep understanding of their needs and preferences.
    • Hold team members accountable for delivering high-quality work and meeting deadlines.
    • Cultivate a refined and opinionated taste, ensuring that the company's brand is reflected in all aspects of our work.
    • Incorporate branding and positioning into all marketing efforts, with a focus on implementing the brand tone and feel consistently.
    • Gather feedback from staff references and evaluate recent marketing initiatives to understand the level of detail, quality, and effectiveness.
    • Continuously analyze and improve our strategies, using data-driven insights to validate and enhance our approach.
    • Collaborate closely with cross-functional teams to ensure alignment and effective execution of initiatives.
Qualifications
    • Proven experience in successfully leading security companies from our current stage to the next stage.
    • Demonstrated success in upgrading and accelerating companies, with a track record of delivering exceptional results.
    • Strong strategic mindset and the ability to think critically and analytically.
    • Excellent leadership and team management skills, with the ability to motivate and inspire others.
    • A high standard of excellence and a commitment to delivering quality work.
    • Experience in developing and executing on strategies, with a focus on achieving measurable outcomes.
    • Deep understanding of branding and positioning, with the ability to incorporate them into all aspects of marketing.
    • Strong analytical skills and a data-driven approach to decision-making.
    • Pragmatic and results-oriented mindset, with the ability to adapt to changing market dynamics.
    • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.

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