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Outreach & Marketing Coordinator

2 months ago

Lawrence, United States The Community Group Full time
Job Details

Job Location
1 Union Street - Lawrence, MA

Description

The Outreach & Marketing Coordinator will play a pivotal role in promoting The Community Group's (TCG) Training & Workforce Development - Early Childhood New Teacher Academy programs. This position is responsible for conducting outreach, leading marketing initiatives, building relationships with community stakeholders and employer partners, and enhancing overall program awareness and participation.

The position is full-time, exempt and reports to the Director of Workforce Programs.

Responsibilities include but are not limited to:
  • Promote TCG's Training & Workforce Development programs within the local region.
  • Develop and distribute engaging recruitment materials for apprentices, mentors, and partners in collaboration with the TCG communications department.
  • Organize and manage information sessions for apprentices and mentors, including creating agendas, gathering information, and developing materials.
  • Monitor and respond to inquiries via the general workforce inbox, providing timely and informative responses.
  • Create and implement an annual outreach plan in collaboration with the Director of Workforce Programs.
  • Assist in the development and collection of memorandums of understanding (MOUs) with program partners.
  • Develop marketing materials such as brochures, flyers, social media content, newsletters, and presentations.
  • Conduct marketing efforts for the TCG Training & Workforce Development department, promoting all programs and initiatives both internally and externally.
  • Coordinate, manage, and attend outreach events, workshops, and information sessions within the region.
  • Work closely with internal teams to ensure alignment of marketing and outreach efforts with organizational objectives.
  • Perform other duties as assigned by the supervisor.
Qualifications
  • Alignment with The Community Group's mission and values.
  • Bachelor's degree required; preferably in Marketing, Communications, Public Relations, or a related field.
  • 3-5 years of experience in recruitment, marketing, public relations, community organizing, or event planning strongly preferred.
  • Demonstrated ability to manage time effectively, handle multiple projects, and stay organized. Strong oral and written communication skills, with the ability to build effective relationships with internal teams, partners, stakeholders, and the community.
  • Passionate about working with diverse populations and committed to fostering inclusive environments. Ability to take initiative and work both independently and collaboratively.
  • Experience with digital marketing tools, social media platforms, and content management systems. Proficient in Microsoft Office Suite and Google Suite.
  • Willingness to work a flexible schedule, including evenings and weekends, as needed for events and outreach activities.
  • Familiarity with local community resources and networks is a plus.
  • Occasional travel within the community may be required.


The Community Group participates in the E-Verify program to determine the immigration and work-eligibility status of prospective employees. Please refer to the Notice of E-Verify Participation and the Right to Work documents for more information.

The Community Group is fully committed to Equal Employment Opportunity and to attracting, retaining, developing and promoting the most qualified employees without regard to their race, gender, color, religion, sexual orientation, national origin, age, physical or mental disability, citizenship status, veteran status, or any other characteristic prohibited by federal, state or local law. We are dedicated to providing a work environment free from discrimination and harassment, and where employees are treated with respect and dignity.