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Marketing Manager
2 months ago
Looking to feed your desire to give to your community and support those who need a helping hand? Look no further Not only is Brightli growing the amount of its resources, services, and facilities to assist as many communities as possible, it also provides plenty of opportunity for growth in your current field and the freedom to explore others. Our culture and our environment are unlike any other. We offer highly-competitive pay and a full range of top-notch full-time employee benefits such as: Medical Dental Vision Life Insurance Paid Time Off Short Term Disability Long Term Disability Retirement Plan Tuition Reimbursement Student Loan Reimbursement Employee Assistance Program Job Description: Marketing Manager Columbia, Missouri Job Summary: The Marketing Manager is a key member of the marketing and communications team, and is responsible for developing, implementing and executing strategic marketing plans for their respective region. They will work closely with marketing and communications colleagues and regional operational leadership to develop and execute regional strategies to grow brand awareness, build community trust with regional brands, and educate the public on mental health and healthcare resources. The Marketing Manager position includes: Employee benefits package - health, dental, vision, retirement, life, & more** Paid time off - 29 days per year including vacation & holiday pay Mileage reimbursement - company paid for work functions requiring travel Top-notch training - initial, ongoing, comprehensive, and supportive Career mobility - advancement opportunities/promoting from within Welcoming, warm, supportive - a work culture & environment that promotes your well-being, values you as human being, and encourages your health and happiness Essential Job Functions: Works closely with regional president to develop and implement effective marketing strategies, projects and campaigns. Responsible for local marketing efforts in assigned region, including sponsorships, advertising, events, etc., as well as internal marketing efforts to engage team members. Develops a sound understanding of services to serve as a valued business advisor in developing overall marketing strategy, creating marketing plans, programs, budgets, and assets (with the assistance of centralized Creative Team). Represents organization in person at events, including speaking engagements, professional conferences or trade shows when required. Fosters relationships with regional leaders, team members and community partners. Oversee marketing relationships with external parties, and contracts with strategic business partners to meet revenue targets. Ensures assigned region maintains brand standards and style. Analyzes data to determine campaign efficiency. Actively contributes to a collaborative, high performing and engaged marketing and communications team. Some regional travel required. Perform other duties as assigned Knowledge, Skills, and Abilities: Proven success in developing marketing plans and campaigns Excellent written and verbal communication skills Strong project management, multitasking, and decision-making skills Metrics-driven marketing mind with eye for creativity Strong professional demeanor Demonstrated initiative and ability to work independently Ability to think creatively and problem solve when faced with new challenges Confident decision maker supported by disciplined, logical thinking and fact-based, documented conclusions and opinions Hands-on style with a willingness and ability to manage and execute projects A balanced sense of urgency, patience, and empathy in working with providers and executives A consistent demonstration of personal ownership and accountability over activities and results Experience and Education Qualifications: Willingness to participate in some regional travel (approximately 25%) required. 4 years of relevant marketing experience preferred. Bachelor’s degree in marketing, communications, business, or related field preferred. Employment Requirements: Successful completion of background check including criminal record, driving record, abuse/neglect. Current driver’s license, acceptable driving record and current auto insurance. We are an Equal Opportunity and Affirmative Action Employer, and encourage applications from all qualified individuals without regard to race, color, religion, sex, gender identity, gender expression, sexual orientation, national origin, age, marital status, disability or veteran status, or to other non-work related factors. Brightl is a Smoke and Tobacco Free Workplace. About Brightli Brightli is on a mission: A mission to improve client care, reduce the financial burden of community mental health centers by sharing resources, a mission to have a larger voice in advocacy to increase access to mental health and substance use care in our communities, and a mission to evolve the behavioral health industry to better meet the needs of our clients. We are doing this by forming a new behavioral health organization under new model. Under one parent company, multiple organizations are able to collaborate, share resources and system supports, increase recruiting and retention efforts, increase access to specialized care, and meet the growing demand for behavioral and addiction recovery care. Brightli’s top-line subsidiaries include Burrell Behavioral Health (Burrell), Preferred Family Healthcare (PFH), Southeast Missouri Behavioral Health (SEMO), Firefly, Adult and Child Health, and Places for People. While these organizations operate independently and are governed by separate board of directors, their operations and services benefit from this model. Alone, organizations may be able to navigate the current tumultuous healthcare environment, but we believe that together we can do so much more than survive. Our communities need us now more than ever, and by working together we are ready to answer their call for years to come. Brightli Snapshot 200 locations 4 states 19 subsidiaries and/or affiliates 5k+ employees