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Junior SEO Specialist
1 month ago
Bionews is a leading online healthcare services company delivering daily, targeted news, information resources, and social media content directly to targeted patient and caregiver populations via more than 50 disease-specific digital publications. BioNews combines purpose, passion, and the ability to work at the epicenter of rare disease information. We not only talk about rare, we are rare. 60% of our employees have a rare disease, bringing our mission to the core of everything we do.
ABOUT THE ROLE
We are seeking a motivated and detail-oriented junior SEO specialist to join our growing team
This role will support Bionews' SEO efforts across our network of health websites. The ideal candidate will have a strong understanding of good on-page and off-page SEO practice, experience conducting keyword research, and knowledge of SEO tools such as Semrush and GA4. You will work with the Director of SEO to analyze traffic trends, develop content plans based on keyword research, contribute to a strong linking strategy, and optimize our web presence.
This is a full-time, salaried, remote position (40 hours per week) reporting to the Director of SEO. Preference will be given to applicants in the U.S., but strong international candidates will be considered.
RESPONSIBILITIES AND DUTIES
- Conduct keyword research to identify content opportunities.
- Develop content plans for our editorial team based on keyword research.
- Analyze traffic trends, user behavior, and monitor and report on key SEO performance metrics using Google Analytics 4 (GA4).
- Collaborate with writers and editors to ensure SEO best practices are implemented.
- Perform on-page SEO optimizations.
- Analyze existing content to identify areas for improvement.
- Utilize SEO tools such as Screaming Frog, Semrush, etc., for site audits and competitive analysis.
- Stay up to date with the latest SEO trends and best practices.
- You have experience with keyword research and SEO data analysis tools.
- You are proficient in using GA4 to analyze website traffic and user behavior.
- You are familiar with SEO tools such as Screaming Frog, Semrush, aHREFS, or similar.
- You have a basic understanding of HTML and website content management systems (CMS).
- You are eager to learn and grow your SEO skills
- You have experience using Google Search Console
- You are up to date on SEO trends and AI tools.
- Bachelor's degree in marketing, relevant SEO certifications; or 4+ years' direct SEO experience: or combination
- 2+ years' experience working in SEO in an in-house or agency role, preferable in digital health publishing
- Excellent communication skills (both oral and written)
- Strong organizational and analytical skills
- Detail-oriented and deadline-driven
- Ability to multitask
- Team player but also able to work independently
- Proactive and eager to grow in role
- Strong work ethic
- We work together to achieve our mission with humility and genuine respect for each member of our team.
- We're smart, hungry, and humble change-makers.
- Transparency and accountability earn us the trust of each other and our users.
- Our smart, experienced leadership team wants to do it right and is open to new ideas.
Bionews strives to provide its audience with high-quality, trustworthy information while constantly innovating. That mission is best served by a diverse, multigenerational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.
