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Home Care Marketing Liaison

4 months ago


Bridgeton, United States AT Home Care Full time

This is a role where you will have autonomy, flexibility and setting your own schedule

This is not a "behind the desk" role

We offer our At Home Care family:

  • Competative base salary and monthly bonus pay
  • Flexible scheduling to fit your lifestyle
  • Paid Time Off, Medical, Vision, Dental and Life Insurance for full time employees
  • 50% Tuition Scholarships for you and your family
  • Ability for Career Advancement


Job Purpose: Bring your passion for sales to a dynamic team The Account Liaison is a performance-based health care sales position and is responsible for generating referral sources from an assigned territory. Primary referral sources include hospitals, physicians, senior retirement communities, skilled nursing facilities, and the community-at-large.

Job Responsibilities:
•Generate referrals for home health by building relationships with physicians, long term care, independent and assisted living facilities and other community resources
•Initiates sales process by building new relationships and retaining current; qualifying potential; scheduling appointments.
•Closes sales by overcoming objections; preparing contracts.
•Identifies needs to be filled; monitoring competitive companies; analyzing and relaying customer reactions.
•Communicates effectiveness of the marketing print materials, social media and website.
•Acts as a client advocate in complex service delivery systems and maintains an open line of communication for at-risk seniors and their caregivers to ensure good customer relations and to watch over system efficiency and protocols..
•Contributes to team effort by accomplishing related results as needed.
•Supervises ongoing community relations projects and develops appropriate problem solving actions
•Coordinates with all departments of the Hospitals, Nursing Homes, Physician Offices and all other subsidiaries of Health Services on projects, which enhance staff, patient, and community relations
•Performs all assigned duties in the assigned sales territory
•Submits weekly activity/call reports concerning customer related activities, and problems concerning customer/vendor relationships
•Establish professional customer/vendor relationships with appropriate customer personnel
•Conduct market research to find answers about consumer requirements, habits, and trends
•Assist in outbound or inbound marketing activities by demonstrating expertise in various areas
•Plan, and execute initiatives to reach the target audience through appropriate channels (social media, email, TV, etc.)
•Collaborate with other professionals to coordinate brand awareness and marketing efforts
•Performs other related duties as required

Experience and Education
•Must be 21 years of age with a HS diploma and /or Associate's Degree in Human Services, Marketing, Business or Nursing.
•Healthcare experience required
•Proven track record of successful marketing/sales
•Skill in interpersonal and both verbal and written communication.
•The ideal candidate will have established healthcare contacts and be able to readily network in the community
•Self-starter, goal oriented, positive attitude, leadership skills, teamwork skills-Performs assigned duties with minimum personal supervision from the Management.