Director of Sales and Marketing
2 weeks ago
When you work at THE AVALON OF BLOOMFIELD TOWNSHIP, you have a front-row seat to the amazing life stories of the wisest people on earth. What's more, you are part of an extraordinary company - one that's investing in the future of senior living by investing in you. Don't just do a job. Be part of an extraordinary life
THE AVALON OF BLOOMFIELD TOWNSHIP is recruiting for a hospitality focused Director of Marketing & Sales to join our team This position is responsible for developing and implementing marketing and sales program to insure maximum occupancy and revenue levels are achieved for the Community
Here are a few of the daily responsibilities of a Director of Marketing & Sales:
- Achieve maximum occupancy and revenue levels by keeping and building at or above budgeted monthly occupancy.
- Handle and coordinate all aspects of the sale process from inquiry calls, cold calling, conducting tours, follow-up calls and communication, lead management software updates, and closing the sale. Ensure community staff identified as back-up for inquiries/tours is up-to-date and inquiry process to ensure inquiries are handled properly at all times.
- Work closely with the management team on developing, implementing strategies and an ongoing 90-day plan for increasing qualified inquiries, traffic and sales, which can include, but are not limited to:
- Community Events
- Educational Seminars
- Professional Networking
- Advertising
- Public Relations
- Compile a weekly marketing report for delivery to corporate on inquiries, tours, move-ins, move-outs, and outreach for each week.
- Capture key data on inquiries and log into lead management software within 48 hours of inquiry so all inquiries are documented. All existing inquiries in the software system need to have "next steps" scheduled to maintain constant contact.
- Bachelor's degree with emphasis in marketing/sales preferred.
- Minimum five (5) years' experience in marketing and sales and/or knowledge of senior living industry
- Management experience preferred.
If you're an enthusiastic, compassionate, senior care professional who is passionate about hospitality and senior engagement- please apply, we'd love to get to know you
EEO Employer
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