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Marketing Specialist
2 months ago
Job DescriptionPosition OverviewThis position will report to the Marketing Manager on the Digital Marketing team, a part of the Marketing Department. 1-3 years experience. Top-level duties include social media, content marketing and in-store digital touchpoints. Job Functions Capture content across in-store activations, grand openings, event participation, sponsorships, and team highlights. Capturing brand moments and education elements while bolstering consumer awareness of our product mix. Work with all our brand partners to showcase compelling storytelling across our social media landscape: Co-branded content, giveaways, live streams, video, & more. Propel our name across existing social media channels and expand into new ones- omnichannel delivery. Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification. Work alongside compliance to ensure approved messaging is deployed in the market. Establish weekly reporting for all in-market social media channels. Assist with in-store digital touchpoints and the content hosting thereof: Lobby and showroom TVs, Kiosks, and Check-in systems for photography and video. Ensure in-store digital touchpoints showcase proper promotions, deals, and sales. In addition, ensure branding is cohesive and consistent at all stores.RequirementsPost-secondary education or respective Digital Marketing Certificate(s)Digital Marketing experience required: 1-3 yearsExperience with enterprise social media management platforms & CRMsThe flexibility of hours - nights and weekendsTechnology working proficiency preferred (CRM/CDP/eCommerce/Email/Text/SEO)Belief in relationship building and working as part of a team to achieve goals/resultsOrganized, responsible, and flexible in a fast-paced growth environmentCanMar is dedicated to providing recruitment and business solutions for cannabis, psychedelics and hemp industry. With a keen understanding of the current market, CanMar helps both employers and job seekers navigate the job market. Founded in 2017, CanMar is aptly positioned to meet the rising tide, and connect professionals with careers tailored specifically to the cannabis sector. We believe in helping professionals and organizations achieve their goals and take immense pride in assisting our clients achieve their full potential. If you are interested in this opportunity, please apply with an updated resume in MS Word Format. Due to the volume of resumes we receive, only those applicants whose skill set match our requirements will be contacted. Thank you for Applying
