Digital Marketing Strategist

3 days ago


Schiller Park, Illinois, United States TBWA\Chiat\Day Full time
Marketing Specialist for Real Estate Marketing

We are seeking a dynamic Marketing Specialist to join our team at Lincoln Property Company. This role requires a strategic thinker with a deep understanding of the commercial real estate market and the ability to create compelling marketing materials that align with our brand guidelines.

Key Responsibilities
  • Create Marketing Materials: Work with marketers and business partners to gather/curate content and execute marketing tactics including brochure development, email campaigns, social media tiles, websites, direct mail, event support materials.
  • Design and Implement Email Campaigns: Use HubSpot to design and manage email marketing campaigns, ensuring they align with our brand guidelines and effectively reach our target audience.
  • Managing the Workflow: Manage workflow and approval process for all assigned marketing projects.
  • Tracking and Analyzing Campaigns: Track digital results and assist in analyzing data.
  • Stakeholder Communication: Communicate with key stakeholders professionally and expertly, providing guidance on messaging and marketing strategies to ensure clarity and effectiveness.
  • Lincoln Brand Ambassador: Ensure marketing efforts are aligned with Lincoln's best practices and style guidelines.
  • Real Estate Market Understanding: Develop and maintain an understanding of the Commercial Real Estate industry to create relevant and impactful marketing strategies and to give guidance appropriately to our internal clients.
  • Other Support: Offer support with special projects as needed and as time allows.
Qualifications
  • Experience: Minimum of one year of professional experience in a similar marketing role, preferably within the real estate sector.
  • Technical Skills: Proficiency in Adobe Suite and experience with email marketing and CRM platforms such as Mailchimp, Constant Contact, or HubSpot.
  • Communication: Exceptional communication skills with the ability to articulate complex ideas clearly and professionally.
  • Creativity: Strong creative acumen with the ability to produce visually appealing and effective marketing materials.
  • Team Oriented: Works well with others in a cross-functional way to get the job done.
Why Join Us?
  • Innovative Environment: Work in a forward-thinking company where your ideas matter.
  • Professional Growth: Opportunities for continuous learning and career advancement.
  • Collaborative Culture: Join a team of passionate professionals who support and inspire each other.

This position is 100% in-office. The role requires working in office during standard business hours. Remote work or telecommuting is not an option for this position.

The salary range for this position is $55,000 - $60,000 USD.



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