National Account Manager

2 weeks ago

South Hackensack, United States EBIN NEW YORK Full time

DUTIES AND RESPONSIBILITIES:

  • Develops and manages the Sales strategy for national field execution to accomplish corporate revenue objectives.
  • Directs Brokers and Merchandising staff towards the achievement of sales objectives.
  • Establishes account and promotional sales objectives while monitoring all Sales achievement versus Sales plan.
  • Ensures execution of all selling tactics of the marketing plan.
  • Manages and executes sales and marketing strategies to deliver brand share objectives.
  • Works closely with key stakeholders (Brokers, Distributors, etc.) to develop customer relationships and partnerships.
  • Visit existing accounts to communicate focus product initiatives and ensure execution.
  • Consistent communication with sales team to ensure that sales and marketing priorities and initiatives are executed in the field.
  • Responsible for analyzing weekly and monthly sales reports, understanding field performance, and implementing action plans to ensure sales objectives are achieved.
  • Maintains a comprehensive co-op advertising/promotional program to facilitate achievement of account distribution/sales objectives.
  • Develops and implements a field intelligence system for prompt reporting of competitive activity.
  • Creates promotional strategies with an effective tactical plan to achieve brand sales objectives.
  • Identify needs pertaining to field sales activity to ensure alignment with marketing.
  • Other duties as assigned.

SUPERVISORY RESPONSIBILITIES: None

COMPETENCIES:

To perform the job successfully, an individual should demonstrate the following competencies:

  • Strategic Thinking: Formulates objectives and priorities, and implements plans consistent with the long-term business and competitive interests of the organization in a global environment; capitalizes on opportunities and manages risks.
  • Adaptability/Flexibility: Adapt easily to changing business needs, conditions and work responsibilities. Adapt approach, goals and methods to achieve successful solutions and results in dynamic situations.
  • Problem Solving/Analytical Thinking - Identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; develops alternative solutions; works well in group problem solving situations. Identifies data-collection requirements, validates information, identifies discrepancies or inconsistencies in data, and understands limitations of available information.
  • Interpersonal Relationship Builds effective, collaborative relationships to ensure business results
  • Judgment/Decision Making - Makes timely, informed decisions that take into account the facts, goals, constraints, and risks.
  • Business Acumen - Understands business implications of decisions; displays orientation to profitability; demonstrates knowledge of market and competition; aligns work with strategic goals. Make timely decisions without sacrificing quality even under ambiguous circumstances or when data is limited.
  • Communication Skills- Able to communicate accurately, concisely, and compellingly to a variety of audiences. Adapts communication methods based on situation. Clearly and concisely communicates using spoken or written communication.
  • Customer Focus. Build and maintain internal and external customer satisfaction with the products and services offered by the organization.
  • Planning/Organizing - Prioritizes and plans work activities; uses time efficiently; plans for additional resources; sets goals and objectives; organizes or schedules other people and their tasks; develops realistic action plans.
  • Accountability. Understands objectives, priorities, and critical performance measures required to meet customer and organizational goals. Manages performance to achieve expected results.
  • Coaching & Mentoring: Actively partner with co-workers to provide them with information, techniques, instruction, feedback and encouragement to maximize their success on the job.
  • Competitor Awareness. Identifies and analyzes significant competitors; remains current in understanding their offerings, strategies, and differentiating characteristics.

QUALIFICATIONS:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

MINIMUM REQUIREMENTS/QUALIFICATIONS: Bachelors degree with emphasis in Business, Economics, Marketing, Management or a related field; MBA a plus. Five or more years of experience with National Retail accounts. Strong leadership, communication and organizational skills.

OTHER QUALIFICATIONS:

  • Strong analytical skills
  • Demonstrated sales results
  • Innovative, highly motivated and creative
  • Sense of urgency
  • Results-Orientation and ability to influence others
  • Exceptional attention to detail
  • Proficiency in MS Office applications and Category Analysis IRI,POS, Nielsen
  • Industry or Category knowledge
  • Ability to work in a team environment to meet strict deadlines

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