Marketing Account Manager

2 weeks ago

South Windsor, United States INDEPENDENT ADMINISTRATIVE SERVICES, LLC Full time

Description

Job Responsibilities:

[The following reflects duties for this job but does not restrict the tasks that may be assigned. Management may assign or reassign duties and responsibilities to this job at any time for business reasons.]

Manage day to day performance of lead partners to deliver on business goals Create, cultivate and foster relationships with lead partners. Serves as a liaison between Marketing and Sales teams to ensure hitting goals, while also ensuring alignment with business strategy and initiatives. Create and execute the daily Lead Plan using Call Tracking Platforms to generate a strong call volume from high performance campaigns. Meet and exceed Marketing goals – including call volume, lead quality, and costs. Manage the campaigns using the third-party vendor Dashboards, monitoring KPIs and adjust the campaigns’ attributes such us concurrent cap, daily cap and budget to ensure the goals. Generate Disposition and Performance Reports to identify opportunities for improvement. Create and manage to monthly financial forecasts. Maintains accurate reporting to track performance of the lead partners/campaigns.

Qualifications:

Minimum Job Requirements

Bachelor’s Degree in Marketing or related field Account / project management and marketing experience (1+ years) Experience working with lead partners. Vendor management. MS Office proficiency

Knowledge, Skills, and Abilities

Ability to build productive business relationships Ability to manage multiple accounts independently Ability to work with Lead/Call tracking software: Ringba, Retreaver, Invoca, etc. Strong reporting and follow-up skills, with the ability to multi-task and prioritize Excellent listening skills, as well as written and verbal communication skills Excellent time management. Driven, dynamic, flexible, hard-working, and detail oriented.

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