Social Media Manager

3 weeks ago

Fresno, United States Fowler Packing Full time

DescriptionLocated in Fresno, California, Fowler Packing Company is the parent company to some of the industry's most popular brands including Peelz Citrus, Samsons Grapes, G3 Development Company, and EMID Design Group. Fowler Packing was formed in 1950 as a small tree fruit operation and has grown into a trendsetter in quality, efficiency and sustainability. Today the company is built of over 700 full-time employees and frontrunners in agriculture, real estate, and interior design industries. If you are looking for an in-house position that offers a variety of work, this is the opportunity you've been looking for.Essential Functions: Develop and implement social media strategies for Fowler Packing Company, Peelz Citrus, and Samsons GrapesCreate and curate engaging content for social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTokMonitor social media trends and incorporate them into the content strategyManage brand reputation and respond to customer inquiries and feedback in a timely mannerCapture and share content from internal and external eventsCollaborate with cross-functional teams to ensure brand consistencyAnalyze social media metrics and report on performance, providing insights and recommendations for improvementStay updated on industry trends and competitor activitiesRequirementsBachelor's degree in Marketing, Communications, or a related fieldMinimum of 3-5 years of experience in social media managementProven track record of growing and managing social media accounts for brandsStrong creative and innovative thinking skillsAbility to work effectively across departments and with diverse teamsProactive and driven with a strategic mindsetExcellent written and verbal communication skillsProficient in social media platforms and analytics toolsStrong organizational and multitasking abilitiesExperience in content creation, including photography and video production, is a plusExpertise in social media advertising and paid promotionsAbility to manage multiple projects simultaneously and meet deadlinesFlexibility to travel up to 10% of the timeLife at Fowler For 70 years, Fowler Packing has provided thousands of employees the opportunities to build a rewarding career that includes continued education, robust corporate culture, competitive compensation, benefits packages, and paid sick and holidays. Additionally, all employees enjoy complimentary meals at one of our two on-site cafeterias, and on-site health clinic visits at no cost. Fowler Packing provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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