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Product Marketing Manager

2 months ago

Pleasanton, United States Workday Full time

About the Role The Workday Product Marketing team is seeking a Product Marketing Manager to bring to market the value and impact of Workday and its Cloud Infrastructure story to our buyer personas.

Particular focus areas for this role will be articulating Workday’s Multicloud strategy, Workday’s ability to scale and perform to meet the needs of the largest enterprises in the world, and how the Workday architecture supports Workday’s position of the most adaptable cloud solution for enterprise management of people and finances. Workday is different by design and the technology that supports the delivery of the Workday Service is what provides our customers new levels of agility and productivity. In this role, you’ll collaborate with our product managers, partners, and technology strategists in developing messaging, content assets and channel enablement across Workday’s Cloud Technologies. This role is a unique combination of having a passion for technology combined with an aptitude for creating compelling content narratives, understanding different audience perspectives, presenting and delivering best-in-class content in all forms, and working in a highly agile environment with a high-performing team who enjoys innovating and having fun. Responsibilities include

Understand the unique value of Workday Architecture and Technology creating compelling content to drive awareness and preference from our IT & business buyers Work alongside product, marketing, partner, competitive intelligence, and field enablement teams to build content and tools to enable sales Drive content and messages to support new product and technology launches, along with working with Industry Analyst to ensure Workdays differentiators and capabilities are clearly understood. Continuously explore and recommend new ways to deliver our message around the value of Workday’s Cloud Infrastructure whether digital, written, demonstrative, or at live events.

About You Basic Qualifications :

4+ years’ product marketing / technical marketing experience at a software company Undergraduate degree or equivalent with a focus on Business or Computer Science Other Qualifications :

Passion for cloud-based and SaaS technology Excellent communication, writing and story-telling skills Ability to build and deliver content in the form of enablement and presentations to a wide array of audiences that are both technical and non-technical Excels in a fast paced, ever-changing environment with positive and collaborative style

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