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Product Marketing Manager, Career Returner
4 months ago
Your work days are brighter here.
At Workday, it all began with a conversation over breakfast. When our founders met at a sunny California diner, they came up with an idea to revolutionize the enterprise software market. And when we began to rise, one thing that really set us apart was our culture. A culture which was driven by our value of putting our people first. And ever since, the happiness, development, and contribution of every Workmate is central to who we are. Our Workmates believe a healthy employee-centric, collaborative culture is the essential mix of ingredients for success in business. That’s why we look after our people, communities and the planet while still being profitable. Feel encouraged to shine, however that manifests: you don’t need to hide who you are. You can feel the energy and the passion, it's what makes us unique. Inspired to make a brighter work day for all and transform with us to the next stage of our growth journey? Bring your brightest version of you and have a brighter work day here.
About The Team
Do what you love. Love what you do. At Workday, we help the world’s largest organizations adapt to what’s next by bringing Finance, HR, and planning into a single enterprise cloud. We work hard, and we’re serious about what we do. But we like to have fun, too. We put people first, celebrate diversity, drive innovation, and do good in the communities where we live and work.
The Platform Product Marketing Team creates differentiating content that enables both our marketing and sales teams to effectively tell the unique Workday platform story. The team works closely with Product & Technology, Global Marketing Campaigns, Field Sales, Pre-sales, Partner & Alliances and Value Management teams by aligning messaging & content to business objectives.
Opportunity Onramps® is a pathway to relaunch your career in the technology industry regardless of your background. We recognize that people do not follow the same path in life or their career. The pause may have been taken for a whole host of reasons including but not limited to: caregiving, illness, unemployment, covid-19 impacts, immigration, asylum or refuge seeking needs. At Workday, we embrace the pause, and the unique perspectives it can provide.
Through our Career Returner program, we provide on-the-job training and mentorship. Participants will make an impact at Workday by engaging in significant work, have access to many career growth and skill building opportunities; including networking, training, and ongoing professional development.
About The Role
The Workday Product Marketing team is seeking a Product Marketing Manager to bring to market the value and impact of Workday and its platform story to developer personas. Particular focus areas for this role will be articulating Workday’s Extend value proposition to our target personas, Workday’s ability to scale and perform to meet the needs of the largest enterprises in the world, and how the Workday platform supports Workday’s position of the most adaptable cloud solution for enterprise management of people and finances.
Workday is different by design and the technology that supports the delivery of the Workday platform is what provides our customers new levels of agility and productivity. In this role, you’ll collaborate with our product managers, partners, and technology strategists in developing messaging, content assets and channel enablement across Workday’s development community.
This role is a unique combination of having a passion for technology combined with the skills for creating compelling content narratives, understanding different audience perspectives, presenting and delivering best-in-class content in all forms, and working in a highly agile environment with a hard-working team who enjoys innovating and having fun.
Responsibilities include:
Understand the unique value of Workday’s Extend solution creating compelling content to drive awareness and preference from our IT & developer persona’s
Work alongside product, marketing, partner, competitive intelligence, and field enablement teams to build content and tools to enable sales
Drive content and messages to support new product and technology launches, along with working with Industry Analyst to ensure Workdays differentiators and capabilities are clearly understood.
Continuously explore and recommend new ways to deliver our message around the value of Workday’s Cloud Infrastructure whether digital, written, demonstrative, or at live events.
About You
Basic Qualifications:
4+ years’ product marketing / technical marketing experience preferable at a software company
Passion for cloud-based and SaaS technology
Excellent communication, writing and story-telling skills
Ability to build and deliver content in the form of enablement and presentations to a wide array of audiences that are both technical and non-technical
Excels in a fast paced, ever-changing environment with positive and collaborative style
Undergraduate degree with a focus on Business, Communications, Computer Science or relevant experience
Career Returner Qualifications
Must have a minimum of three years of prior work experience and a break from their career for at least one and a half years.
Workday Pay Transparency Statement
The annualized base salary ranges for the primary location and any additional locations are listed below. Workday pay ranges vary based on work location. As a part of the total compensation package, this role may be eligible for the Workday Bonus Plan or a role-specific commission/bonus, as well as annual refresh stock grants. Recruiters can share more detail during the hiring process. Each candidate’s compensation offer will be based on multiple factors including, but not limited to, geography, experience, skills, job duties, and business need, among other things. For more information regarding Workday’s comprehensive benefits, please click here.
Primary Location: USA.CO.Boulder
Primary Location Base Pay Range: $106,700 USD - $160,100 USD
Additional US Location(s) Base Pay Range: $101,400 USD - $171,100 USD
Our Approach to Flexible Work
With Flex Work, we’re combining the best of both worlds: in-person time and remote. Our approach enables our teams to deepen connections, maintain a strong community, and do their best work. We know that flexibility can take shape in many ways, so rather than a number of required days in-office each week, we simply spend at least half (50%) of our time each quarter in the office or in the field with our customers, prospects, and partners (depending on role). This means you'll have the freedom to create a flexible schedule that caters to your business, team, and personal needs, while being intentional to make the most of time spent together. Those in our remote "home office" roles also have the opportunity to come together in our offices for important moments that matter.
Pursuant to applicable Fair Chance law, Workday will consider for employment qualified applicants with arrest and conviction records.
Workday is an Equal Opportunity Employer including individuals with disabilities and protected veterans.
Are you being referred to one of our roles? If so, ask your connection at Workday about our Employee Referral process
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