Communications & Marketing Specialist
4 weeks ago
Overview:
The John H. Pace Jr. '39 Center for Civic Engagement makes service and civic engagement a central part of the Princeton student educational experience, supporting students learning from service through sustained community engagement, experiential learning, and programs that introduce students to communities.
The Communications and Marketing Specialist is responsible for developing creative and effective messages and products to promote service at Princeton and to increase student involvement in service. Content development and production executed across traditional and digital channels is a primary responsibility of this role. Elevating students learning from service through stories with a lens of equity and anti-racism and community partnerships is a priority. The Communications and Marketing Specialist will encourage, support and invite diverse perspectives in a commitment to the Pace Center's values and its vision to have Princeton University students make the world more equitable.
This is a one-year term position.
Responsibilities:
Communications: Content development and production
Prepare and implement compelling content for print, digital and multimedia platforms that highlights students, their connection with community, and the impact of their shared experiences. Increasing and sustaining social media presence is a priority.
Update the website and coordinate regular website review and maintenance to ensure content is current, accurate and clear.
Develop and execute poster campaigns with specific messaging to first-year students and students who have just completed service internships.
Collaborate with Pace Center program staff on developing program-specific communications materials.
Work with external vendors, including photographers, videographers, graphic designers, and others
Participate in the Universitys campus communications network.
Marketing: Connection and outreach
Plan, execute and optimize the Centers digital marketing presence to encourage social media participation.
Increase awareness of the impact of service through powerful, overt and active storytelling, championing marginalized students and communities and elevating the diverse perspectives, voices and experiences of students and community engaging together in service.
Develop, publish, and promote a calendar for the year of service-focused events, deadlines and other important activities and dates for student visibility and recruitment.
Develop and publish a newsletter using student input and feedback on content, regularity, and platform.
Engage and inform internal and external audiences around what service is at Princeton. Promote Pace Center programs, events and activities employing effective and on-trend strategies, channels, and platforms
Qualifications:
Essential:
Bachelor's degree or equivalent.
3+ years experience working in a communications and/or marketing role.
Exceptional verbal and written skills
Proficiency with social media platforms
Ability to tailor messages to specific audiences with an awareness of the college student experience
Curiosity to explore and propose communications approaches and platforms
Ability to work independently and collaboratively
Commitment to champion diverse and marginalized individuals and communities
Preferred:
Experience working directly with college students, a plus.
An awareness of service and civic engagement
Experience in multimedia, photography, illustration
Requirements:
All applicants are required to submit a cover letter and resume with a link to a portfolio of their communications/marketing work.
Princeton University is an Equal Opportunity/Affirmative Action Employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity or expression, national origin, disability status, protected veteran status, or any other characteristic protected by law. KNOW YOUR RIGHTS
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