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Direct Marketing Production Specialist

4 months ago

Providence, United States Brown University Full time
Job Description:

The Direct Marketing Production Specialist assumes a leadership role in the execution of marketing efforts, playing a key part in the decision-making process regarding the marketing calendar and providing strategic recommendations to ensure successful outcomes. Responsible for spearheading the implementation of direct response marketing plans developed by channel leads within the Advancement Marketing team, the Production Specialist oversees the coordination of direct mail, email, social media, and phone communications aimed at engaging, soliciting, and stewarding members of the Brown community. Emphasizing adherence to established marketing protocols and best practices, this role ensures projects are completed punctually and uphold the highest quality standards. Collaborating closely with team members, the Production Specialist strategically contributes to the development of marketing tactics crucial for raising approximately $8M annually for the Brown Annual Fund, as well as supporting marketing efforts for other key partners across the Advancement Division.

Additionally, the Specialist takes charge of maintaining a comprehensive marketing calendar, optimizing processes for efficiency gains, and implementing improvements in collaboration with team members and key stakeholders. Engaging in rigorous review and proofing processes, the Specialist works with the Assistant Director of Quality Assurance and Project Operations to ensure accuracy and quality control standards, fostering a culture of excellence within the Advancement Marketing team.

The Direct Marketing Production Specialist is a key liaison with stakeholders from across the division, including members of The Brown Annual Fund, Advancement Communications, and Donor Relations/Stewardship teams. In this capacity, the Production Specialist will lead project kick-off meetings, determine appropriate timelines, establish goals, and develop compelling content for marketing appeals. Moreover, the Production Specialist will also work with outside vendors, such as direct mail houses, as part of the direct marketing process.

Brown University is committed to advancing diversity, inclusion, and equity and an Affirmative Action/Equal Opportunity Employer.

Job Qualifications

Education and Experience
  • Bachelor's degree preferred or equivalent combination of education and experience.
  • Minimum of 3 years of experience in a related field such as fundraising, higher education, nonprofits, sales, customer service, volunteer management, and/or marketing.
Required Qualifications
  • Excellent communication skills, both written and oral, and proofreading skills
  • Creativity, motivation, and problem-solving ability.
  • Ability to multi-task and handle multiple priorities in a fast-paced environment
  • Ability to deal with confidential information with complete discretion
  • Strong knowledge of the Windows & Google environments and the ability to adapt to new technologies and platforms.
  • Web-savvy; familiarity with current and emerging social media platforms, both paid and organic.
  • Knowledge of and working experience HTML/CSS a plus.
Preferred Qualifications
  • Experience with digital marketing platforms for email marketing campaigns and social media engagement
  • Proficiency in Microsoft Word, Excel, and PowerPoint required, and experience with non-profit CRM solutions such as Blackbaud CRM or Raiser's Edge
Job Competencies
  • Demonstrated commitment to Diversity, Equity, Inclusion, and Belonging (DEIB), including experience/ability to identify and emphasize diverse perspectives in programming, communications, and strategy.
  • Knowledge of tools and marketing practices for measuring success of engagement efforts. Strong skills in word processing, spreadsheets, and database software. Ability to adapt to changing technologies is essential.
  • Ability to adapt to changing technologies is essential.
  • Willingness and ability to support a diverse and inclusive environment.
  • Must have a proven record of being a detail-oriented self-starter with a demonstrated ability to work independently and manage multiple projects and priorities to meet aggressive timelines and challenging deadlines; while always keeping an eye toward the larger goals of all programs and services along with a demonstrated commitment to maintaining the highest standards.


Applicants are asked to submit a cover letter and resume with their application. All offers of employment are contingent upon a completed criminal background check and education verification satisfactory to Brown.

Benefits of Working at Brown:

Information on the Benefits of Working at Brown can be found here.

Recruiting Start Date:

2024-06-14

Job Posting Title:
Direct Marketing Production Specialist

Department:
Advancement

Grade:
Grade 9

Worker Type:
Employee

Worker Sub-Type:

Regular

Time Type:
Full time

Scheduled Weekly Hours:
37.5

Position Work Location:
Hybrid Eligible

Submission Guidelines:

Please note that in order to be considered an applicant for any staff position at Brown University you must submit an application form for each position for which you believe you are qualified. Applications are not kept on file for future positions. Please include a cover letter and resume with each position application.

Still Have Questions?

If you have any questions you may contact employment@brown.edu.

EEO Statement:

Brown University is an E-Verify Employer.

As an EEO/AA employer, Brown University provides equal opportunity and prohibits discrimination, harassment and retaliation based upon a person's race, color, religion, sex, age, national or ethnic origin, disability, veteran status, sexual orientation, gender identity, gender expression, or any other characteristic protected under applicable law, and caste, which is protected by our University policies.