Brand Incubation and Product Innovation, Coordinator

2 weeks ago


New York, United States Maesa Full time

ABOUT MAESA

Maesa is the world's largest independent beauty incubator, housing

numerous

, fast growing "it" brands within all categories of beauty. We are a high growth global company in the middle of the transition from founder

lead

to private equity owned. With an incubation flywheel ideating on new global brand launches, Maesa pushes creative and technical boundaries to deliver exceptional performance and

establish

global staying power.

Maesa has a keen focus on marketing and white space analysis, which guides its thinking on marketing existing brands as well as development of new brands through its extremely unique structure.

We are vertically integrated globally with

in-house

marketing, branding, product development/formulation, packaging design/engineering and regulatory. With a focus on modernity and sustainability, we design innovative solutions and make proactive choices to achieve environmental neutrality and consumer wellness. Maesa has mastered "commercializing creativity," making itself a leader in the fundamental revolutionary change in the beauty industry. Headquartered in New York and Paris, with

additional

offices in Los Angeles, Vienna, Dubai, Hong Kong, and Dongguan, Maesa employs about 400 team members worldwide.

POSITION OVERVIEW

We are

seeking

an individual

to join

our

Brand

Incubation & Product Innovation department

for

core

fragrance

private

label

brands.

In this

key

role,

the individual will

support

the

day-to-day

of the

full

product

development

cycle

and

marketing

needs

across

a variety of

pr

ojects

for several

of our

key

outsourcing

fragrance

accounts.

The ideal candidate has a passion for

product

,

m

aintains

a high level

of organization,

demonstrates

strong communication

and client management skills,

thrives in high-paced environments, an

d

loves the details of a project.

The ability to function within deadlines while working both independently and as a part of a team is essential for success. This role will work closely and collaborate with

internal

cross

-

functional team members

,

as well as

lead communication

and

follow-ups

with

brand

stakeholders

to

see projects through from ideation to launch.

MAESA’S CORE VALUES:

COLLABORATION: Creating and fostering a welcoming environment for employees, partners, ideas, approaches, and endeavors — all through a spirit of warmth and inclusivity.

CURIOSITY: Inquisitive by nature and willingness to see different perspectives, being solutions-oriented while embracing new challenges, and learning along the way.

GAME-CHANGING: Being proactive in identifying new opportunities for growth and improvement and having the courage to pursue new ideas and solutions, within a culture of agility and adaptability.

CREATIVITY: Contributing to a culture that is dynamic, innovative, and forward-thinking, and that encourages leaning into creative potential and experimentation in order to drive growth and successful outcomes.

DISCIPLINE: Embracing focused, systematic, and goal-oriented behaviors with a disciplined and structured approach to create powerful outcomes.

PAY RANGE:

$60,000/

yr

- $70,000/yr. Exact compensation may vary

based

on skills, experience, and location

.

KEY RESPONSIBILITIES:

Including but not limited to:

Support external communication

and

weekly

meetings with

client

,

ensuring all brand needs are managed

in a timely manner

Responsible for supporting full

product lifecycle

management

from creative concept

through

market launch and

activation

Help manage marketing calendar to ensure all product/seasonal launches are executed on schedule and on budget

Lead competitive & market analysis, track category & data trends, monitor new launches in relevant categories

Support the development of brand strategy and annual brand marketing plans by setting vision and defining success for brand innovation pipeline

Support cross-functional team members by setting up administrative documents

related to product lifecycle

Develop detailed creative concepts, fragrance, packaging, and design briefs to drive creative vision for projects based on brand & client needs

Partner internally with design studio & operations teams to fully execute artwork process for each brand

Prepare & attend weekly client meetings – taking detailed notes and organizing samples, sending physical pieces to clients as needed

Track, organize, and document incoming packaging and fragrance samples

Keep detailed notes and tracking system for all open projects and product development status

Support evaluation of packaging, formulas and fragrances and ensure feedback is communicated promptly to all stakeholders

Help organize and participate in brainstorming sessions and fragrance evaluation smell sessions

QUA

L

IFICATIONS

AND REQUIREMENTS:

Bachelor’s degree in a relevant field (marketing, product development, etc.)

Must have a passion for and a genuine love for beauty, fragrance, product development and innovation.

Extremely organized, detail oriented, resourceful, and capable of prioritizing & juggling multiple projects at once to meet tight deadlines

Upbeat, positive, and professional attitude

Minimum of 1-2 year’s work experience in beauty categories, experience in fragrance category is a bonus

Strong communication & interpersonal skills, ability to communicate with all levels of management and customers

Must be a team player, this role works closely with external team members, i.e.: clients, and internal cross-functional teams daily

Strong presentation skills, experience, and comfort with presenting to internal and external teams

Must be able to analyze data, market trends, competitive brands and products

Creative & Strategic thinker with proactive mentality – thinking ahead, showing initiative, problem solving and follow-through

Thrive in an entrepreneurial, fast-moving environment and open to change

Must be proficient in Microsoft Office, Microsoft Excel and Microsoft PowerPoint

#LI-Hybrid

#J-18808-Ljbffr



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