![Michael Kors](https://media.trabajo.org/img/noimg.jpg)
Manager, Global CRM
2 months ago
Who You Are:
We are seeking a highly motivated and experienced marketer to join our Consumer Marketing team.
This role sits within the Global CRM team which oversees database growth, customer retention, the KorsVIP loyalty program and the instore clienteling app. As Manager, Global CRM & Loyalty, you will be responsible for developing and implementing strategies to increase customer retention, engagement, and loyalty. You will work closely with cross-functional teams to analyze data, identify opportunities, and execute campaigns aimed at maximizing customer lifetime value.
You will be directly supporting activities in North America as well as setting global strategies, supporting our regional partners in Asia & Europe. You will have the opportunities to work cross-functionally with exposure across retail & digital space. Business partners include but are not limited to the Creative Services, Legal, Ecommerce, Store Comms, Store Operations, Customer Analytics, IT, Merchandising, Digital Marketing, Retail Marketing, Clienteling and email teams.
What Youll Do:
- Strategy Development: Develop and execute comprehensive retention marketing & loyalty strategies to increase customer lifetime value and reduce churn rates.
- Segmentation and Personalization: Redefine Customer segmentation strategy & optimize audience strategies across all consumer marketing channels to tailor messaging to specific customer segments, driving increased engagement and loyalty.
- Campaign Management: Plan, execute, and optimize multi-channel retention campaigns across direct mail, email triggers, and other relevant channels, ensuring timely delivery and maximum effectiveness.
- Lifecycle Marketing: Develop and orchestrate cross-channel customer lifecycle journeys & expand behavioral trigger programming leveraging automation to optimize engagement and improve retention including Email & SMS acquisition initiatives, onboarding journeys, nurture, and win-back programs.
- Loyalty Program: Manage and optimize our loyalty program across US & CA, including the development of rewards, and benefits to incentivize repeat purchases and strengthen customer loyalty as well as build the roadmap for future international expansion.
- Global Customer Database Management: Set global CRM strategy to grow our customer database & partner with regions to localize based on local specificities or requirements, identifying opportunities to improve customer data quality through new processes and technologies.
- Data Analysis: Analyze customer data and behavioral insights to identify trends, opportunities, and areas for improvement. Utilize findings to optimize campaigns and drive continuous improvement.
- Retention Metrics: Partner with Analytics to define, track, and report on key retention metrics, including churn rate, customer lifetime value, retention rate, and engagement metrics. Use insights to inform decision-making and drive results.
- Customer & Advocacy Feedback: Solicit and analyze customer feedback and sentiment data to identify pain points, opportunities, and areas for improvement, and use insights to inform retention strategies and tactics
Youll Need to Have:
- Bachelors Degree or equivalent
- Ability to work in NYC office 3 days a week
- 5+ years of experience in retention marketing or CRM, with a proven track record of driving results.
- Experience with CRM platforms, marketing automation tools, and analytics platforms.
- Strong analytical skills and proficiency in data analysis tools such as Adobe Analytics, Excel, or Tableau.
Wed Like to See:
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.
- Creative thinker with a customer-centric mindset and a passion for delivering exceptional customer experiences.
- Strong Organizational & Project Management Skills
MK Perks:
- Generous Paid Time Off & Holiday Schedule
- Summer Fridays
- Internal mobility across Versace, Jimmy Choo and Michael Kors
- Cross-brand Discount
- Exclusive Employee Sales
- Fav 5 Cards (MK Discount for friends and family)
- 401k Match
- Paid Parental Leave
- Thrive Wellness Program
- Commuter Benefits
- Gym Discounts
At Capri, we are all responsible for creating a diverse and inclusive workplace. We try to inspire change and growth within each other and believe success is a result that comes from our differences. Capri is proud to be an equal opportunity employer committed to inclusivity regardless of age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. M/D/F/V
In compliance with certain Pay Transparency laws, employers are required to disclose a salary range. The salary for this position will vary based on role requirements, skill set and years of experience.
We have other current jobs related to this field that you can find below
-
Manager, Corporate Global CRM
2 months ago
New York, United States FTI Consulting Full timeWho We Are FTI Consulting is the world's leading expert-driven consulting firm. Over the last 40 years, FTI Consulting experts have served as the trusted advisor to Fortune 500 companies and the world's leading law and private equity firms when they are facing their greatest opportunities and challenges. Our strong performance and continued success are a...
-
Manager, Global CRM
2 months ago
New York, United States Michael Kors Full timeWho You Are:We are seeking a highly motivated and experienced marketer to join our Consumer Marketing team.This role sits within the Global CRM team which oversees database growth, customer retention, the KorsVIP loyalty program and the instore clienteling app. As Manager, Global CRM & Loyalty, you will be responsible for developing and implementing...
-
Manager, Global CRM
2 months ago
New York, United States Michael Kors Full timeWho You Are:We are seeking a highly motivated and experienced marketer to join our Consumer Marketing team.This role sits within the Global CRM team which oversees database growth, customer retention, the KorsVIP loyalty program and the instore clienteling app. As Manager, Global CRM & Loyalty, you will be responsible for developing and implementing...
-
Associate, Global CRM
2 weeks ago
New York, New York, United States TOM FORD Full timeThe Associate of Global CRM of TOM FORD BEAUTY and BALMAIN BEAUTY will collaborate closely with the Senior Manager to drive the development and execution of strategies designed to increase customer retention, loyalty, and lifetime value for both omnichannel luxury brands. This pivotal role will support beauty marketing strategies, requiring a deep...
-
New York, United States Estée Lauder Companies Full timeThe Associate of Global CRM of TOM FORD BEAUTY and BALMAIN BEAUTY will collaborate closely with the Senior Manager to drive the development and execution of strategies designed to increase customer retention, loyalty, and lifetime value for both omnichannel luxury brands. This pivotal role will support beauty marketing strategies, requiring a deep...
-
Dynamic CRM 365
1 month ago
New York, United States Saxon Global Full time- Microsoft Dynamics CRM experience - In depth knowledge of the following: o Power Automate/Workflow o Power Apps o Logic Apps o Forms o Security - Experience with: Azure Logic Apps, C#, HTML, JavaScript, SQL Server Reporting Service, SQL Server Integration Service, Azure DevOps We are looking for a contract to hire Senior Software Engineer...
-
Associate, Global CRM
2 weeks ago
NEW YORK, United States TOM FORD Full timeThe Associate of Global CRM of TOM FORD BEAUTY and BALMAIN BEAUTY will collaborate closely with the Senior Manager to drive the development and execution of strategies designed to increase customer retention, loyalty, and lifetime value for both omnichannel luxury brands. This pivotal role will support beauty marketing strategies, requiring a deep...
-
Ecommerce & CRM Associate Manager
1 week ago
New York, United States BIOLOGIQUE RECHERCHE Full timeJob DescriptionJob DescriptionAbout the Brand: Biologique Recherche is a principled, artisanal, craft-based skincare line that is meticulously designed for professional services and expert recommendations, discovered within the most prestigious Spas and Salons, globally. Biologique Recherche has a reputation for astounding, efficacious, customized beauty...
-
CRM Manager
2 weeks ago
New York, United States Etro Full timeABOUT US:ETRO is a fashion house that has defined Italian style around the world since 1968. From research into textiles and attention to detail, ETRO creates luxury clothing and accessories for men and women, where passion for travel and sartorial tradition are the key concepts of every collection.Division: RetailRole: CRM ManagerReport: Regional Director...
-
CRM Manager
1 week ago
New York, United States Etro Full timeABOUT US:ETRO is a fashion house that has defined Italian style around the world since 1968. From research into textiles and attention to detail, ETRO creates luxury clothing and accessories for men and women, where passion for travel and sartorial tradition are the key concepts of every collection.Division: RetailRole: CRM ManagerReport: Regional Director...
-
Senior Manager, CRM
2 months ago
New York, United States Supergoop! Full timeWho we are: Hi, we're Supergoop! Since 2005, we've been changing the way the world thinks about sunscreen. Today, we're as committed as ever to creating feel-good sunscreen that you'll really want to wear. Because protecting your skin's health is what we're all about. Every. Single. Day.™ Who You Are: Supergoop! Is looking for a customer-obsessed CRM...
-
Community Manager
4 weeks ago
New York, United States CRM Residential Full timeJob DescriptionJob DescriptionCRM Residential has been a trusted name in the property management industry for over 46 years specializing in affordable housing. Our success story is a testament to the dedicated and talented individuals who have chosen to build their careers with us. We take great pride in our values, and we live and breathe them every...
-
Community Manager
2 months ago
New York, United States CRM Residential Full timeJob DescriptionJob DescriptionCRM Residential has been a trusted name in the property management industry for over 46 years specializing in affordable housing. Our success story is a testament to the dedicated and talented individuals who have chosen to build their careers with us. We take great pride in our values, and we live and breathe them every...
-
Sr. Manager, CRM Marketing
1 month ago
New York, United States Brooks Brothers Full timeOverview: Founded in 1818, Brooks Brothers is Americas oldest clothier. For more than 200 years, the brand has defined the standard of dress in America and has evolved into a global lifestyle brand offering complete apparel and accessories collections for men, women and children. Brooks Brothers products are world renowned for innovation, quality, timeless...
-
Sr. Manager, CRM Marketing
3 months ago
New York, United States Brooks Brothers Full timeFounded in 1818, Brooks Brothers is America’s oldest clothier. For more than 200 years, the brand has defined the standard of dress in America and has evolved into a global lifestyle brand offering complete apparel and accessories collections for men, women and children. Brooks Brothers products are world renowned for innovation, quality, timeless style...
-
Sr. Manager, CRM Marketing
3 months ago
New York, United States Brooks Brothers Full timeFounded in 1818, Brooks Brothers is America’s oldest clothier. For more than 200 years, the brand has defined the standard of dress in America and has evolved into a global lifestyle brand offering complete apparel and accessories collections for men, women and children. Brooks Brothers products are world renowned for innovation, quality, timeless style...
-
Partner Solutions, CRM Associate
2 months ago
New York, United States Hayfin Capital Management Full timeJob DescriptionJob DescriptionHayfin is seeking a highly motivated and experienced individual to join our Partner Solutions Team as a dedicated CRM Associate. Hayfin’s global Partner Solutions team is comprised of Coverage professionals across the Americas, Europe and APAC, with further support of their Investor Relations and Client Operations colleagues...
-
Email Marketing
2 months ago
New York, United States Healthyline Full timeJob DescriptionJob DescriptionJob Description:HealthyLine is looking for an Email Marketing & CRM Manager with a specialization in health & wellness marketing to join our dynamic team. This role is crucial for leveraging sophisticated email marketing strategies and CRM management to drive customer acquisition, conversion, and retention. The ideal candidate...
-
CRM & Analytics, Associate
2 months ago
New York, United States Blue Owl Full timeBlue Owl (NYSE: OWL) is a leading asset manager that is redefining alternatives. With over $174 billion in assets under management as of March 31, 2024, we invest across three multi-strategy platforms: Credit, GP Strategic Capital, and Real Estate. Anchored by a strong permanent capital base, we provide businesses with private capital solutions to drive...
-
Global Mobility Manager
1 month ago
New York, United States Alchemy Global Talent Solutions Full timeWe are seeking a Global Mobility Manager (in-house) to join our client in New York, US. This position is an individual contributor role that is both operational and strategic; handling the full assignment lifecycle as well as guiding senior stakeholders as the global subject matter expert on international mobility. This position sits within the global HR...