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Marketing Manager

4 months ago

Grand Rapids, United States Ada Bible Church Full time

The Marketing Manager will understand and assist implementing the US

Our Daily Bread

Print Packet Offers, Large Donor Mailings, and Our Daily Bread Publishing strategies. Oversee the

Our Daily Bread

and Discovery Series product brands. The Marketing Manager will report to the Sr. Director of Marketing and Operations and Donor Engagement. Essential Functions: Work with the Marketing Directors to understand clearly defined marketing audiences and strategies for Print Offers and Large Donor Engagement Mailings. Assist with oversight to implement all planned print projects for marketing strategies. Work with various teams throughout the ministry (Customer Contact Center, Supply Chain Management, and Print Production) to understand processes to better develop and implement print projects. Collaborate with the US Digital Marketing team to explore digital offer strategies and plans. Develop overall understanding of the Marketing Project Management processes and systems to take any projects from development through to mailing, when needed. Develop understanding of overall Our Daily Bread Ministries Brand voice, audience, messaging, and presentation to assist in review and approvals for copy and printed promotional pieces. Develop understanding of various reporting tools to assist with regular reporting of specific Marketing efforts, as needed. Assist the Marketing Communications and Management team to manage various projects as needed and capacity allows. Serve as the point of contact with other teams for member and donor engagement. Provide support and back up to the Sr. Director of Marketing Operations and Donor Engagement. Study or Knowledge and Experience:

Bachelor’s degree in Business, Marketing, Communications, or related fields required. At least 2-4 years of experience in general Marketing, Donor Communications, or Brand Management required. High level of understanding of traditional and digital Marketing. Requires excellent customer service and people skills. Effective and strategic oral and written communication skills. Strong organizational skills. Must be capable of coordinating multiple tasks and details of several simultaneous projects. Familiarity with SalesForce and SalesForce Marketing Cloud preferred. Proficient in Microsoft Office programs, Google programs, and scheduling software (Asana, etc.). Strive to live a life consistent with Biblical principles, engaged with the Bible on a consistent basis and demonstrate continued growth and spiritual development. Internal Work Environment

Involves complex communication with individuals and groups throughout the organization. Discretion, accuracy, and tact are required to successfully negotiate schedules, deadlines, etc. External Work Environment

Frequent communication with individuals, outside ministries, and other organizations; may be complex in nature at times. Discretion, accuracy, and tact are required. Leadership Responsibilities

Providing key oversight and carrying out program responsibilities effectively while leading a strong, active synergy and communication with Marketing team members that support the implementation of an Our Daily Bread and Discovery Series product brand efforts. Carry out program responsibilities effectively, while leading a strong, active interaction and communication with cross departmental teams and external partners that clearly support the mission and values of Our Daily Bread Ministries. Stewardship of Resources

Decisions made will have an impact on use of staff resources, marketing expenditure and Our Daily Bread Ministries net income. Our Daily Bread Ministries is a nondenominational nonprofit with staff and volunteers across the globe and resources distributed in 150 countries and in more than 50 languages. As a global ministry faithful to biblical principles, our commitment to diversity is reflected in our ministry’s mission, vision, values, and ethos. Our Daily Bread strives to embody a Biblically based commitment to Diversity and Inclusion.

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