Director of Product Marketing

4 weeks ago


Washington, United States True RX Full time
Join Our Team as Director of Product Marketing

Are you a strategic marketing maven with a passion for driving product success? Do you thrive on turning market insights into powerful go-to-market strategies? If you're ready to make a significant impact and lead innovative marketing initiatives, we want YOU to join our dynamic team

What You'll Do:

  • Develop Game-Changing Strategies: Craft and execute comprehensive product marketing strategies that align with our business objectives, driving measurable results and fueling our growth trajectory.
  • Master the Market: Conduct in-depth market research and analysis to stay ahead of trends, understand customer needs, and outmaneuver competitors.
  • Shape Our Narrative: Define compelling product positioning, messaging, and differentiation that resonates with target audiences across clinical programs, partnerships, and services.
  • Collaborate for Success: Work closely with Product Management to influence the product roadmap and prioritize features that meet market demands. Partner with Sales to create impactful sales enablement tools, training programs, and collateral.
  • Be a Thought Leader: Develop and execute thought leadership initiatives that showcase our expertise and reinforce our position as a market leader.
  • Launch with Impact: Lead go-to-market planning and execution for new product launches, ensuring seamless adoption and driving revenue growth.
  • Analyze and Optimize: Dive into marketing and sales data to extract insights, make data-driven recommendations, and optimize our strategies for continuous improvement.
  • Build Credibility: Forge strong relationships with industry analysts and influencers to enhance our market credibility and awareness.
What We're Looking For:
  • Educational Background: Bachelor's degree in Marketing, Business, or a related field (MBA preferred).
  • Extensive Experience: 10 years in product marketing with a proven track record of launching and marketing successful products.
  • Exceptional Communicator: Strong writing skills, with the ability to distill complex products and services into clear, compelling narratives.
  • Strategic Thinker: Sharp analytical and problem-solving skills, with the ability to develop innovative strategies and solutions.
  • Dynamic Leader: Excellent communication and presentation skills, with the ability to influence, collaborate, and lead projects across all organizational levels.
  • Adaptable and Agile: Ability to thrive in a fast-paced, dynamic environment, managing multiple priorities with ease.
True Rx Health Strategist Benefits:
  • Path to Wellness: Health, Vision, & Dental Insurance, Health Savings Account, and Wellness Incentives for a balanced life.
  • Financial Fitness: 401k Matching and Employer-Provided Life Insurance to secure your future.
  • Work-Life Harmony: Flex Time, Hybrid/Fully Remote Work, Paid Time Off, and 8 Paid Holidays for a well-rounded lifestyle.


Our Story:
We've been pharmacy innovators since the Wright Brothers took flight. For more than 120 years, we have been innovating pharmacy solutions and taking care of patients. True Rx Health Strategists is led by a fourth generation of pharmacists. We are family-owned and continue to provide caring service for clients and patients. Our team of pharmacists and strategists delivers proven programs that find maximum savings and minimum disruption by creating a benefits plan that fits the unique needs of clients and patients. Learn more about us here.

Our Mission:

True Rx Health Strategists cultivates health, integrity, innovation, and care to transcend pharmacy benefit solutions for employers and patients.

Learn more about our remarkable team members.

Our Promise:

As a pharmacist-led company, True Rx Health Strategists has an oath to treat members as patients. With our experience as health care providers, we protect companies against waste in health care spending and work hard to improve the health of employees every day. We get to improve lives by treating employees as our patients. Here are a few words from one of those lives.

True Rx Health Strategists hires equally for culture fit and technical skills and experience. If you have the aptitude and attitude, we can help you grow your career through training, mentoring, increasing responsibility, and being around other rock star team members.

True Rx Health Strategists is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, status as a protected veteran, among other things, or status as a qualified individual with disability.

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