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Marketing Specialist

3 months ago


Hoboken, United States Unknown Planner Full time

Job Description Marketing Specialist Temporary Part-time 20 hours/week Remote Job Description Summary Reporting to the Executive Director of the Stevens Career Center the Marketing Specialist will help to improve marketing for a student-centered operation which serves an undergraduate and graduate population pursuing degrees in engineering, the sciences, business and management, the humanities, and the fine arts. Essential Responsibilities Develop and execute a new marketing strategy to increase undergraduate and graduate student engagement. Develop and execute a new marketing strategy for the Co-op Program to increase employer engagement. Train the marketing and events coordinator to carry out the new strategy. Monitor the results of a marketing strategy once its implemented and recommend ways to optimize the strategy for better results. Evaluate current marketing and recommend improvements. Gather information and key metrics, including target market insights, website traffic, social media engagement, and more to evaluate the effectiveness of a companys marketing efforts. Create marketing collateral for the spring semester. Create marketing for events career advising and employer engagement teams. Update the career centers website using effective communication to inform employers and students. Track marketing analytics to measure the effectiveness of campaigns and make data-driven recommendations for improvements. Assist with managing Handshake, the Stevens career management system. Provide support as needed for various projects, reports, research, and events. Contributes to the overall success of the career center by performing other duties as assigned. Required Qualifications: Bachelors degree required. At least four years marketing experience ideally working in a career center. A high level of professionalism and organizational skills Ability to handle multiple tasks with ease. Knowledge and Skills: Proficiency in Microsoft Word, Outlook, Excel, and PowerPoint Use of Adobe Creative Suite, Canva, Mailchimp, or Constant Contact preferred. Intermediate or advanced knowledge of social media platforms such as Instagram, TikTok, Twitter, and Facebook. Experience using a career management system such as Handshake required. Department Career Center General Submission Guidelines: Please submit an online application to be considered a candidate for any job at Stevens. Please attach a cover letter and resume with each application. Other requirements for consideration may depend on the job. Academic Submission Guidelines: Please submit: Cover letter Curriculum vitae Research statement Teaching statement that includes a) teaching interests, b) teaching philosophy, and c) a plan on how to create an inclusive environment for students of all backgrounds in terms of classroom teaching, student advising, and graduate student mentoring Contact info for at least 2-3 references (school-specific; please refer to job posting) Still Have Questions? If you have any questions regarding your application, please contact Jobs@Stevens.edu . EEO Statement: Stevens Institute of Technology is an Equal Opportunity Employer. Accordingly, Stevens adheres to an employment policy that prohibits discriminatory practices or harassment against candidates or employees based on legally impermissible factor(s) including, but not necessarily limited to, race, color, religion, creed, sex, national origin, nationality, citizenship status, age, ancestry, marital or domestic partnership or civil union status, familial status, affectional or sexual orientation, gender identity or expression, atypical cellular or blood trait, genetic information, pregnancy or pregnancy-related medical conditions, disability, or any protected military or veteran status. Stevens is building a diverse faculty, staff, and student body and strongly encourages applications from people of all backgrounds. Stevens is a federal contractor under the Vietnam Era Veterans' Readjustment Assistance Act (VEVRAA) and the Rehabilitation Act of 1973, as well as other federal statutes. NSF ADVANCE Institution Stevens values diversity and seeks candidates who will contribute to a welcoming and inclusive environment for students, faculty, and staff of all backgrounds. We are an NSF ADVANCE institution committed to equitable practices and policies and strongly encourage applications from women, racial and ethnic minority candidates, veterans, and individuals with disabilities. Jeanne Clery Disclosure: In accordance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act (Clery Act), the Department of Public Safety is required to publish an annual security report which includes statistics mandated by the Clery Act. Click here for a copy of this report. Equal Opportunity Employer - minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity