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Variety: Account Manager, West Coast Consumer
2 months ago
For over 118 years readers have turned to Variety for our editorial excellence, the trust we have built over the centuries and for our unique perspective. Variety offers deep and creative partnerships with advertisers across all of our platforms including our red-carpet events, thought leadership summits, podcasts and award-winning custom content developed through the Variety Content Studio (VCS). For the last consecutive 22 months, Variety.com has been the #1 entertainment business news site, reaching over 64M unique and over 12M social followers, outpacing the competition.
Variety is seeking an Account Manager, West Coast Consumer in Los Angeles, CA to support pre-sales media strategy including media plan development and gathering audience insights, as well as owning the post sales process including gathering client assets, setting up digital programs, optimizing delivery, as well as analyzing performance to tell a story with end of campaign metrics. This position also requires a passion for entertainment, sales and consumer brand strategy, and a strong willingness to learn and be motivated by the opportunity to help shape and contribute to the success of the Sales team.
Responsibilities:
Deliver superior client service to cultivate partner relationships and drive renewal of business.
Drive interdepartmental communications between Sales, AdOps, Marketing Execution + Strategy teams and Branded Content to ensure seamless post account management responsibilities.
Following up with clients and internal teams to ensure deliverables are collected and set up on time in order to launch campaigns correctly and on time
Contributing information to sales strategies by assessing the current product results, monitoring competitive products and keeping a pulse on newsworthy updates with clients and the marketplace.
Requirements:
Pre-sale planning and strategy in conjunction with salesperson of record
Creation of media plans, investment & audience slides for pitch decks and reporting documents for West Coast Consumer programs
RFP strategy and execution of agency templates, audience pulls
Media plan entry into agency systems/forms or utilizing our in-house forms to communicate assets and deadlines to the clients.
Crafting client facing communications such as deliverables schedules, meeting agendas action items.
Order entry in Salesforce and Placements.IO
Digital asset collection (Variety.com, newsletters, podcasts, branded/sponsored edit, social)
Communication of demo links to the client and gathering their changes and approvals and communicating those back to AdOps
Collection of screenshots and delivery to the client
Delivery tracking and campaign optimization to ensure campaign delivers in full
Post campaign data reporting and analysis
Digital, sponsored edit and branded content recap decks
Typical wage range: $70k - $75k. Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The typical candidate is hired below midpoint of the range. The total compensation package for this position will also include other elements, a full range of medical, financial, and/or other benefits including 401(k) eligibility and paid time off benefits.
PMC is committed to the health and wellness of our employees. As part of our company-wide rollout of PMC’s paid healthcare plan, for this role the company pays 100% of the monthly health, dental and vision plan premiums for the employee and their family. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
If you have more or less experience than specified on this job posting, please apply and list your salary expectations.
If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors).
It’s all About You…
At PMC, your wellness is top of mind. We offer a comprehensive benefits package to nurture you and your loved ones, including pets Our package includes Healthcare (medical, dental, and vision) HSA with an employer contribution, FSA (Healthcare, Dependent Care & Commuter), EAP, Life Insurance, 401K with an employer match, Paid Parental Leave, Long-term Disability, generous Paid Time off (PTO), Pet Insurance, and Home & Auto insurance. Our Wellness initiatives rotate yoga, meditation, wellness weeks on a variety of topics, and financial wellness. We continuously elevate our offerings with more, for you.
About Variety:
Variety is the seminal voice in the entertainment industry. After 117 9years of award-winning breaking news reporting, insightful award-season coverage, must-read feature spotlights, and intelligent analysis of the industry’s most prominent players, Variety is the most trusted source for the business of global entertainment. Read by a highly engaged audience of industry insiders, aspirants and passionate entertainment enthusiasts, Variety’s multi-platform content coverage expands across digital, mobile, social, print, podcasts, branded content, events, and summits.
In May 2019, Variety’s “Actors on Actors” on PBS took home a Daytime Creative Arts Emmy award and has been awarded the Emmy for best entertainment programming at the 67th and 68th Emmy Awards. “Actors on Actors,” an interview special that features pairings of prominent actors discussing their craft, was produced by PBS SoCal in partnership with Variety Media, LLC. Follow Variety on Facebook facebook.com/variety; Twitter, @variety; Instagram, @Variety The Variety Group – Variety, Variety.com, Variety Insight, Indiewire,– is owned by Variety Media, LLC, a division of Penske Media Corporation.
About PMC:
Penske Media Corporation (PMC) is a leading global media and information services company whose award-winning content attracts a passionate audience of over 300 million globally. Since 2004, PMC has been a pioneer in digital media reaching viewers on all screens across its ever-growing constellation of iconic brands, which includes Variety, Rolling Stone, The Hollywood Reporter, Billboard, Dick Clark Productions, WWD, SHE Media, Robb Report, Deadline, TVLine, Sportico, BGR, ARTnews, Fairchild Media, Vibe, IndieWire, Artforum, Gold Derby, Spy.com and Luminate, the premier data and analytics company. PMC’s journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth, and courage. In addition, PMC owns several vital cultural events such as SXSW, LA3C, Life is Beautiful, Latin Music Week and ATX Television Festival. Headquartered in New York and Los Angeles with additional offices in 14 countries worldwide, PMC believes companies should not only be profitable but also forces for good. PMC is committed to fostering a working environment that is inclusive and responsible, where we value a company culture built on all backgrounds, voices, and experiences. For more information on the company, please visit www.PMC.com
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