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Social/Influencer (Freelance)

3 months ago

Irvine, United States Swim Inc Full time
THIS IS A TEMPORARY FREELANCE ROLE

(Approximately 10 hours/week for 90 days)

Social
  • Create and manage an organic social strategy for the brand
  • Including but not limited to Pinterest, LinkedIn, Instagram, Facebook, TikTok (video strategy)
  • Use Adobe / Photoshop to create brand-right templates to showcase product, sustainability messaging and BTS
  • Edit and reformat existing assets to create engaging organic social content
  • Attend in-house photo shoots to capture BTS content to help tell the brand story
  • If remote, the creative director or photographer will share imagery for freelancer to use
  • Work with copywriter to align on copy for all organic social needs
  • Manage posting for VA social channel
  • Work with merchandising to keep Instagram product catalog fresh and relevant
  • Community management
  • Likes, comments, dms, mentions, engage with audience
Influencer, paid partnerships
  • Paid Influencers / Content Creators:
  • Develop target lists for quarterly strategy meetings
  • Coordinate + Execute paid content creators:
  • Outreach, Negotiation, Contacts, SOW / deliverables / product assortments, Creative brief, Edits / approvals / reshoots , File and distribute content to marketing team - using ShopMy
Influencer, gifting
  • Ideate and manage campaigns
  • Monitor / track current members and their performance through ShopMy
  • Manage contracts, creative briefs, content guidelines and inspiration for all talent
  • Invite new members / audit member list
  • Manage product orders
  • Track / monitor placements
Reporting
  • Manage monthly, weekly and quarterly reporting for all owned channels