Senior Product Marketing Specialist
4 weeks ago
As a leading financial services and healthcare technology company based on revenue, SS&C is headquartered in Windsor, Connecticut, and has 27,000+ employees in 35 countries. Some 20,000 financial services and healthcare organizations, from the world's largest companies to small and mid-market firms, rely on SS&C for expertise, scale, and technology.Job DescriptionJob Title: Senior Product Marketing Specialist Location: Boston, MA & New York, NYSS&C Eze is seeking a Senior Product Marketing Specialist to join the Solutions Marketing Team. We are looking for a self-motivated, independent and personable candidate to join a dynamic team of product marketers responsible for promoting our product offerings internally and externally to achieve revenue growth and business success. In this role, you will have the opportunity to drive and build winning marketing strategies for one of our leading investment technology solutions for global alternative managers. You will be responsible for designing, developing, and executing integrated marketing campaigns targeting the alternative managers market to help drive marketing efforts designed to promote and support the growth of the platform.Why You Will Love It Here Flexibility: Hybrid Work Model & a Business Casual Dress Code, including jeansYour Future: 401k Matching Program, Professional Development ReimbursementWork/Life Balance: Flexible Personal/Vacation Time Off, Sick Leave, Paid HolidaysYour Wellbeing: Medical, Dental, Vision, Employee Assistance Program, Parental LeaveDiversity & Inclusion: Committed to Welcoming, Celebrating and Thriving on DiversityTraining: Hands-On, Team-Customized, including SS&C UniversityExtra Perks: Discounts on fitness clubs, travel and moreWhat You Will Get To Do: Manage integrated product marketing programs from inception to executionBe the expert on our target audience, who they are, how they buy and their key buying criteriaUnderstand the sales process and help develop compelling content to enable salesAligning messaging across content, collateral and sales tools to match our clients' primary needsExecute marketing plans and campaigns to support product roadmap and strategic prioritiesDevelop high-impact sales tools such as product sheets, white papers, web content, videos and business cases to articulate the benefits of our products to both prospects and current clientsPartner with product leads to communicate and develop positioning and value propositionsAssist with managing relations with key industry analystsDrive data-informed go-to-market planning and execution for business solutions in support of awareness, market-share and revenue growth objectivesDevelop compelling content with storylines for taking products to marketGenerate new ideas for thought leadership pieces to help drive lead generationWork across sales, marketing, and product teams to establish product positioning and messaging and ensure company-wide alignment.Partner with Strategic Partnership and Sales Development to build integrated, outcomes-driven marketing plans that build awareness, preference, and engagement among newly accessible financial professionals resulting from firm launches, mergers, and product suite expansionWhat You Will Bring: Strategic product marketer with 4-7 years of experience with SaaS/Cloud solutions ideally within the fintechUnderstanding of the personas across alternative managers' investment operations and their pain pointsDemonstrated ability to understand the buyers journey and the most effective types of content for each stageExperience working as part of a truly digital marketing strategyAbility to understand complex concepts and deliver a messaging platform that differentiates our solution in a highly competitive marketplaceFamiliarity with the Pragmatic Marketing Framework approach and how it's applied to product marketing effortsExcellent relationship management, project management, and communication skillsAbility to manage a marketing program from conception through executionProve experience as a self-starter who is comfortable in a fast-paced, continually evolving environmentExperience with Adobe Creative SuiteProficiency in Microsoft Excel, PowerPoint, and ExcelThank you for your interest in SS&C To further explore this opportunity, please apply through our careers page on the corporate website at www.ssctech.com/careers. #LI-MG2 #CA-MG Unless explicitly requested or approached by SS&C Technologies, Inc. or any of its affiliated companies, the company will not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services.SS&C offers excellent benefits including health, dental, 401k plan, tuition and professional development reimbursement plan.SS&C Technologies is an Equal Employment Opportunity employer and does not discriminate against any applicant for employment or employee on the basis of race, color, religious creed, gender, age, marital status, sexual orientation, national origin, disability, veteran status or any other classification protected by applicable discrimination laws.Salary is determined by various factors including, but not limited to, relevant work experience, job related knowledge, skills, abilities, business needs, and geographic regions.NY: Salary range for the position: 100,000 USD to 125,000 USD.
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