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Senior Manager, Product Marketing
2 months ago
OMNY is a real world data exchange platform that enables health systems and specialty networks to share their de-identified data sets with external parties at scale. The company’s vision is to help sustain the healthcare ecosystem through a data driven business model, while unlocking incredible innovation in the life sciences industry with real world data from health systems. The OMNY platform ensures control, security, and data governance for both data sellers and data buyers. We rely on a foundation of talented, passionate people to help us achieve our mission of revolutionizing how data is shared and valued.
Position Overview:
We are seeking a dynamic and strategic Senior Manager, Product Marketing to join our growing team. This individual will play a critical role in shaping OMNY Health's product messaging, positioning, and go-to-market strategies for our EHR data and analytics solutions. You will work closely with cross-functional teams including Product Management, Sales, and Customer Success to ensure our offerings resonate with life sciences customers, maximize adoption, and drive growth in key markets.
This is a fantastic opportunity for a creative, data-driven marketing professional with a deep understanding of healthcare technology, data products, and the life sciences industry. The ideal candidate will be able to blend industry expertise with the ability to translate complex technical solutions into clear, compelling narratives.
Key Responsibilities:
- Develop and refine OMNY Health’s product messaging and positioning, ensuring it resonates with key customer segments, including pharma, biotech, and other life sciences organizations.
- Work with product management and data science teams to fully understand our data solutions, and translate them into clear value propositions for different customer needs.
- Create product collateral (e.g., presentations, datasheets, white papers) that clearly communicate the benefits of OMNY Health’s EHR data solutions.
- Work closely with the customer-facing teams (Sales, Customer Success) to gather insights on customer needs, challenges, and opportunities.
- Conduct competitive analysis to identify market trends and inform product development and marketing strategies.
- Ensure alignment between the product roadmap and marketing activities to effectively position OMNY Health in the marketplace.
Thought Leadership & Content Development
- Develop and contribute to thought leadership content, including blog posts, webinars, case studies, and speaking engagements, positioning OMNY Health as a leader in the real-world data space.
- Educate the market on the value of EHR data for life sciences research, clinical trials, and commercialization efforts.
Metrics & Reporting
- Track and report on the success of product launches, marketing campaigns, and sales enablement initiatives.
- Continuously refine strategies based on data-driven insights to optimize marketing efforts and ROI.
Education & Experience
- Bachelor's degree in Marketing, Business, Life Sciences, or a related field (MBA or equivalent preferred).
- 5-7+ years of experience in product marketing, preferably in the healthcare, life sciences, or technology space.
- Experience with EHR data, health tech, or life sciences data products is highly preferred.
- Demonstrated experience in go-to-market strategy, product positioning, and customer-centric marketing.
- Strong understanding of the life sciences industry, including pharmaceutical, biotech, and clinical research organizations.
- Deep knowledge of healthcare data products, including real-world data (RWD), electronic health records (EHR), and analytics platforms.
- Ability to translate complex data solutions into clear and compelling customer-facing messaging.
- Excellent project management and organizational skills with the ability to manage multiple initiatives simultaneously.
- Strong communication skills, both written and verbal, with experience in creating content for different audiences.
- Proven ability to collaborate effectively with cross-functional teams and influence without authority.
- Results-oriented with a strong focus on driving business impact.
Additional Preferred Qualifications:
- Experience with CRM tools (Salesforce, HubSpot) and marketing automation platforms (Marketo, Pardot).
- Familiarity with the competitive landscape of real-world data providers
Position Location:
- Remote
- Competitive salary and benefits package.
- Opportunities for career growth and professional development.
- A collaborative, innovative, and mission-driven work environment.
- Flexible work arrangements, including remote options.
- The chance to work at the forefront of healthcare data innovation and make a meaningful impact on public health outcomes.
Please complete the form below to apply for this position.
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