Account Executive, Brand
3 weeks ago
This is a great opportunity to advance your experience with a top consumer brand, work on creative brand communications campaigns, launch new products, and help the team engage stakeholders across a variety of channels. Not to mention, you will work and learn from some of the best in the business and be a part of a firm that prides itself on entrepreneurialism and forward-thinking.
**Responsibilities**:
- Demonstrate a solid understanding of the public relations industry and its basic principles
- Understand key client information, including business strategy, industry issues, products and services, key customers and competitors
- Provide client service administration, including preparing client status and activity reports, attending meetings and conference calls, compiling media and competitor coverage, coordinating media outreach and press tours, scheduling and logistics
- Research, outline, write, edit, and proofread materials, including press materials, scripts, newsletter articles, awards, and social media content
- Support planning and execution for earned media strategies, inclusive of research, analysis of media coverage and online conversations, and integration with support agencies
- Assist with research, including analysis of media coverage and online conversations
- Demonstrate a general knowledge of media landscape including outlets and reporters, as well as how media outlets are using social media tools and eager to incorporate them into our work
- Build a network of media and industry influencer contacts and support in media outreach, securing stories, and tracking results
- Proactively develop and offer fresh story angles to internal account teams and clients
- Collaborate with creative, influencer, and strategy teams for ideation and to ensure earned angles, as required
- Manage projects using organizational skills, working with colleagues, vendors, and support agencies, and keeping project leaders apprised of status
- Help supervise interns/trainees and provide ongoing, constructive feedback
- Learn about Edelman’s various capabilities and contribute ideas about how to improve them and develop new capabilities
- Participate in the new business process, including research, audits, preparation of proposals, and support for new business pitches
- Commit to continuous learning and improvement of your technical and leadership skills
- Demonstrate being a detail-oriented communicator with an energetic presence and entrepreneurial spirit.
- We are looking for someone media savvy, collaborative, hungry to learn and try/recommend new tactics
**Basic Qualifications**:
- At least 1-2 years of relevant experience in public relations and/or communications-related fields including research, advertising, management consulting, media and publishing
- A bachelor’s degree or equivalent work experience
**Preferred Qualifications**:
- Proficiency with Microsoft Office
- Strong research, writing, and editing skills and the ability to develop media contacts/relationships
- Proven experience pitching and securing earned stories across online, broadcast, print, and/or social media (food/consumer media a plus)
- Positive, collaborative attitude
- They will have previous agency experience
- They will have an intricate level of understanding of the account(s), the clients’ businesses, products, markets, personnel, outside influencers, opposition, etc.
- They will have a solid grasp of all basic public relations tools and how they are used to achieve client goals.
- They also will have solid research, writing, and editing skills and the ability to develop media and influencer contacts/relationships.
- They must be a proactive self-starter with excellent organizational and project management skills, and the ability to adapt to change and meet deadlines.
- They have an affinity for storytelling and is able to generate creative ideas, take risks, and think big.
- They will have excellent organizational skills, and the ability to adapt to change and meet deadlines
$42,000 - $62,000 a year
- An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.
LI-TP
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead and act with certainty, earning the trust of their stakeholders. Our honors include the Cannes Lions Grand Prix for PR; Adve
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