Manager, Digital Marketing

2 weeks ago

New York, United States Warner Music Group Full time

Job Description:
At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we know that each talent makes our collective bolder and brighter. We are guided by four core principles that underpin everything we do across all our diverse businesses:

- Music is Everything: Music is our passion, and we can never get enough. Tastes, trends, and tech will change, but great artists and songwriters will always be our driving force.
- Global Growth, Local Expertise: Music is a global language. Through communication and collaboration, our success can come from anywhere and translate everywhere.
- Innovation and Insight: Pushing the boundaries requires the best information and the boldest imagination. We use both to create the future.
- Empowered by People: Like the artists we serve and the music they make, our differences make us stronger. This is a place where every talent can belong and build a career.

Consider a career at WMG and get the best of both worlds - an innovative global music company that retains the creative spirit of a nimble independent.

A little bit about our team:
ADA is the independent distribution and label services arm of Warner Music Group, breaking brand new artists and supporting industry legends. We bring the full passion and power of our people to every engagement, magnifying artists’ impact and helping them build the career of their dreams.

ADA’s Digital Marketing team is the heartbeat of its Label Services offering, partnering directly with artists, managers, and labels - as well as cross-functional ADA and Warner teams - to bring artist campaigns life and grow audience across social, streaming, CRM, and beyond. We are both creative cultural experts and meticulous digital operators, driven by a passion to optimize, innovate, educate, and empower in harmony with our indie partners.

Your role:
ADA is looking for a strategic digital marketer with expertise in social content strategy to join the digital marketing team as Manager, Digital Marketing. The Manager, Digital Marketing will be responsible for developing comprehensive digital strategies for marketing releases from Label Services artists and distributed partners across genres and career stages. The position will manage a roster of projects and develop campaigns that create cultural conversation, build artist social followings and engagement, and drive music consumption. They will be both creatively-minded and analytically-driven, serving as experts in industry standards digital marketing music.

Here you’ll get to:

- Develop single and album rollout campaigns to successfully grow music streams, video views, UGC, social media engagement, CRM/Fan acquisition, and an overall digital creative vision for ADA Label Services partners
- Partner with artists and management to craft a social narrative and content strategy for each artist that elevates their brands and drives fandom, cultural conversation and music consumption
- Craft, commission, and manage budgets and plans for Label Services releases including content creation, advertising, influencer marketing, AR and custom web development
- Build and manage new and ongoing relationships with online partners, third-party marketing agencies, content creators, and influencers
- Monitor campaigns in real-time, making recommendations for continuous improvement. Create post-mortem analyses to quantify the impact of each campaign and measure effectiveness of each tactic.
- Assist with the development and optimization of online artist properties and communities (eg YouTube, TikTok, Discord, microsites) as applicable
- Work with the head of Label Services and Commerce leads to develop marketing drivers to support opportunities with streaming services. Analyze consumption patterns on a track or artist level to inform tailored social campaigns to drive streaming
- Collaborate with internal ADA teams including Commerce, Label Management, Publicity, International, Catalog, and Sync to build cohesive marketing campaigns and achieve project goals across a diverse roster
- Maintain expert level knowledge of social platforms and social content strategies with a deep understanding of how to use each platform to drive engagement and consumption. Define engagement and audience growth goals and create a roadmap to reach those goals
- Recommend new digital tools and partnerships for Label Services artists and label clients, including both platforms, insights, and marketing tools, as well as partnerships with upcoming sites/services.
- Communicate product updates and best practices to artists, managers. and internal stakeholders
- Build and maintain relationships with social media platform representatives and participate in regular update meetings as led by department head
- Conceive and manage campaign strategies for ADA’s social and digital brand presence

About you:

- Y

  • Digital Marketing Manager

    2 days ago

    New York, United States Mach9 LLC Full time

    Job Overview:We are looking for an experienced, dynamic, and result-driven Digital Marketing Director to join our team!  As the Digital Marketing Director at our company, you will play a crucial role in achieving our business goals and objectives by setting up, implementing, and managing our clients’ overall digital marketing strategy.  You must be a...

  • Digital Marketing Manager

    6 days ago

    New York, United States BrainsWay Full time

    JOIN OUR GLOBAL TEAM! A BrainsWay Career is more than just a job—it’s personal. We’re deeply committed to transforming the lives of those who are suffering from mental health disorders. If you’re a natural problem-solver with the imagination, courage, & passion to make a meaningful difference, BrainsWay is where you should continue to build your...

  • Marketing Manager

    4 weeks ago

    New York, United States The Marketing Search Full time

    Are you an experienced marketer with a knack for driving business growth? We're on the lookout for a talented individual to join our team and lead our global marketing and business development efforts. **About Us**: We're a leading firm specializing in artistic, functional, and sustainable architecture designs. With offices in major cities around the world,...

  • Digital Marketing Manager

    6 days ago

    New York, United States BrainsWay Full time

    JOIN OUR GLOBAL TEAM!A BrainsWay Career is more than just a job—it’s personal. We’re deeply committed to transforming the lives of those who are suffering from mental health disorders. If you’re a natural problem-solver with the imagination, courage, & passion to make a meaningful difference, BrainsWay is where you should continue to build your...

  • Digital Marketing Manager

    3 weeks ago

    New York, United States healthybaby Full time

    Job DescriptionJob DescriptionABOUT HEALTHYBABYOur Mission is to protect, enrich, and support the developmental potential of every baby. MOTIVATED BY A MISSION We are a team of parents obsessed with the future of parenting, and our life’s work is protecting and promoting babies’ health. Healthybaby is the culmination of all that we have learned as...

  • Digital Marketing Manager

    1 week ago

    New York, United States healthybaby Full time

    ABOUT HEALTHYBABY Our Mission is to protect, enrich, and support the developmental potential of every baby. MOTIVATED BY A MISSION We are a team of parents obsessed with the future of parenting, and our life's work is protecting and promoting babies' health. Healthybaby is the culmination of all that we have learned as parents, activists, and leaders and...

  • Digital Marketing Manager

    4 weeks ago

    New York, United States healthybaby Full time

    Job DescriptionJob DescriptionABOUT HEALTHYBABYOur Mission is to protect, enrich, and support the developmental potential of every baby. MOTIVATED BY A MISSION We are a team of parents obsessed with the future of parenting, and our life’s work is protecting and promoting babies’ health. Healthybaby is the culmination of all that we have learned as...

  • Digital Marketing Manager

    5 days ago

    New York, United States Healthybaby Full time

    ABOUT HEALTHYBABYOur Mission is to protect, enrich, and support the developmental potential of every baby. MOTIVATED BY A MISSION We are a team of parents obsessed with the future of parenting, and our life's work is protecting and promoting babies' health. Healthybaby is the culmination of all that we have learned as parents, activists, and leaders and want...

  • Digital Marketing Manager

    2 weeks ago

    New York, United States Interplace Full time

    EMPLOYMENT REQUIREMENTS: ● Excellent verbal and written communication skills in English ● Bachelor’s degree in marketing, business or related field ● 3 years performance based digital marketing experience ● Experience in digital media buying role ● SEO/SEM experience ● Netsuite and MailChimp experience strongly preferred ● Knowledge in Google...

  • Digital Marketing Manager

    7 days ago

    New York, United States bread & Butter PR Full time

    **_Who we are:_** bread & Butter is a full-service digital marketing, public relations, social media and creative agency with a fondness for all things food, drink and travel. We are a collaborative group of dreamers and do-ers. And we are the people in your neighborhood. We combine intimate local knowledge with an extensive national network to craft clever...

  • Digital Marketing Manager

    4 weeks ago

    New York, United States Effinxt Software Solutions LLC Full time

    Digital Marketing Manager NYC, NY 5 Months Contract Work closely with business partners to develop eCommerce programs (content) that best meet the needs. Support day-to-day content, coordinating all creative deliverables and site approvals **Qualifications**: 1-3 years experience in building content briefs and executing from start to finish, with clear...

  • Digital Marketing Consultant

    6 days ago

    New York, United States Rowan Full time

    Rowan's is looking for a Consultant for a period of approximately 20 weeks to help shape and drive our digital marketing strategies. This role involves growing ecommerce revenue, optimizing digital marketing efforts, and enhancing customer experience (CX) through innovative digital solutions. You will collaborate closely with the CMO, Chief Revenue Officer...

  • Digital Marketing Manager

    3 days ago

    New York, United States Rhoads Online Institute Full time

    Who We Are:: Rhoads Online Institute is a technology transformation company providing automated compliance systems and services for the insurance industry. As the leading provider of insurance compliance management solutions, Rhoads offers products that boost productivity, lower costs and help grow businesses. Rhoads is an NIPR Authorized Business Partner...

  • Digital Marketing Manager

    1 week ago

    New York, United States Rhoads Online Institute Full time

    Who We Are: Rhoads Online Institute is a technology transformation company providing automated compliance systems and services for the insurance industry. As the leading provider of insurance compliance management solutions, Rhoads offers products that boost productivity, lower costs and help grow businesses. Rhoads is an NIPR Authorized Business Partner...

  • Digital Marketing Director

    1 day ago

    New York, United States Chelsea Piers Full time

    About Chelsea Piers:At Chelsea Piers you will find colleagues who are passionate about what we do. Careers at Chelsea Piers offer unmatched facilities and proven career growth opportunities for people who are passionate about transforming the lives of our community through sports, fitness, and event experiences. We also offer excellent benefits, including...

  • Digital Marketing Consultant

    3 weeks ago

    New York, United States Rowan Full time

    Rowan has completely reimagined the ear piercing experience and revolutionized the traditional mall-based model. All our piercings are performed exclusively by licensed Nurses. All of Rowan's products are hypoallergenic. Our priority is to offer a fun, celebratory, and safe piercing experience for everyone. When we say piercing for all, we mean it. Everybody...

  • Digital Marketing Analyst

    1 week ago

    New York, United States WSN Full time

    Digital Marketing Analyst, Investment & Corporate Banking On-site Role in NYC $36-$38/hr WSN is seeking an ambitious and creative Digital Marketing Analyst to work within Investment & Corporate Banking. This position plays a key function in the promotion of digital media channels including social media, website content and digital email in support of the...

  • Digital Marketing Analyst

    2 weeks ago

    New York, United States WSN Full time

    Digital Marketing Analyst, Investment & Corporate BankingOn-site Role in NYC$36-$38/hrWSN is seeking an ambitious and creative Digital Marketing Analyst to work within Investment & Corporate Banking. This position plays a key function in the promotion of digital media channels including social media, website content and digital email in support of the growth...

  • Digital Marketing Analyst

    2 weeks ago

    New York, United States Mission Staffing Full time

    Our client, a global investment bank in New York, NY, is seeking a Social Media Marketing Analyst to join its team. This individual will play a key part in managing the bank's digital media channels, which include digital email, LinkedIn, and website content. Additional responsibilities include tracking and monitoring digital marketing activity performance...

  • Digital marketing Specialist

    1 week ago

    New York, United States JMS Talent Acquisition LLC Full time

    This role is hybrid remote. Overview: Contribute to the design and implementation of Digital Marketing strategies, adhering to the overall goals: collecting and analyzing better communications statistics, tighter focusing of our digital marketing communications, and analyzing and communicating new business leads across Digital Marketing channels, including...