Account Director, Live Events
1 week ago
CPG is a member of the Nitrous Effect™, nitrouseffect.com, a collective of agencies across a spectrum of marketing, content, events, and entertainment.
GENERAL DESCRIPTION
The Events Account Director is the owner of their portfolio of accounts. As primary client advocate, the AD is responsible for the highest levels of service, communication and financial management. He/she is the voice of the agency to the client, representing CPG's service offerings, expertise, and point-of-view, at the same time communicating client feedback to internal teams. The AD is the owner of the client relationship, taking responsibility for overall success and identifying opportunities for growth within the relationship. Strategic thinking, excellent communication skills and initiative are keys to success in this role since it requires managing a portfolio of work and extensive client/team interaction. An understanding of agency offerings, processes and challenges is helpful. Previous high-level customer service experience is a must. Knowledge of the event/experience industry is a plus.
RESPONSIBILITIES
This position requires a blend of the following responsibilities and skills:
CLIENT OWNERSHIP
- Maintain expert knowledge of the client's business and objectives
- Navigate complex client organizations
- Manage expectations internally and externally
- Facilitate client meetings as appropriate
- Guide clients through CPG processes, especially staffing, financial, etc.
- Attend onsite functions, when possible, to continue building client relationships
- Identify problems or concerns and address with clients and/or team members
- Facilitate project debriefs, internally and externally
- Offer high-level support to event and engagement producers as they execute programs and events (attend meetings, review deliverables for accuracy and relevance, assist in securing resources as needed, etc.)
- Work with Leadership Team to assign appropriate team members
- Present work to clients as appropriate
- Analyze project/program effectiveness for continuous learning and improvement
- Manage project profitability
- Review budgets and financial statements
- Identify opportunities for growth and additional projects within existing client relationships
- Partner with the Sales team to sell in additional work
- Review producer's scope of work and create/deliver resulting contract to client
- Negotiate pricing with clients when necessary
- Create and deliver budget summaries, invoices, change orders, etc.
The core skills, abilities and knowledge key to success in this position include:
- High standards of quality, efficiency and effectiveness (high performance)
- High-level strategic thinking ability
- Manage multiple accounts at one time
- Experience working on high-profile Fortune 500 global clients preferred
- Clear and persuasive communication
- Provide supervision and clear direction to project team
- Work well with all levels of internal personnel, outside clients and vendors
- Adaptability, flexibility and problem solving
- Confidence and positivity
- Excellent communication skills (oral and writing)
- Work and thrive in a fast-paced, dynamic environment, under tight deadlines
- Travel as needed and work flexible hours
If you're passionate about doing great work (while having fun) every day, we want to meet you. No submissions will be considered without a cover letter telling us your favorite pandemic binge-worthy TV show.
CPG Agency, cpgagency.com, is a highly regarded experiential agency with an outstanding portfolio of Fortune 500 accounts including Southwest Airlines, Ulta Beauty, AB InBev, Carnival Corporation, Jimmy John's and many others. We help our clients succeed in all areas of the employee and franchisee lifecycle: recruitment, onboarding, training, recognition and celebration. In our 37th year, CPG creates award-winning work in an environment of collaboration, strategic thinking and growth.
CPG is an Equal Opportunity Employer.
#cpg
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