Marketing Manager

2 weeks ago

Phoenix, United States American Solar & Roofing Full time
Job DescriptionJob Description

We are seeking a highly organized and strategic Marketing Manager to lead the marketing efforts for our growing solar company. The ideal candidate will have a strong background in social media content creation, small business marketing, event management, and team leadership, with a passion for renewable energy and B2C customers. This role will be instrumental in developing and executing marketing strategies, managing a marketing team, overseeing external consultants, organizing events, and expanding our brand presence both online and offline.

Key Responsibilities:

  • Execute Marketing Strategies: With the CEO, refine and deploy comprehensive marketing plans aligned with company goals, focusing on brand awareness, lead generation, and customer engagement.
  • Social Media Content Management: Lead the development and execution of social media content strategies across platforms (Instagram, Facebook, LinkedIn, etc.), including content creation, scheduling, and performance tracking.
  • Event Management: Plan and execute company events such as community outreach programs, webinars, and product launches to promote the brand and engage with customers and industry professionals.
  • Team Management: Lead, mentor, and manage the marketing team, ensuring alignment with company objectives, providing support, and fostering a collaborative work environment.
  • Consultant Management: Oversee relationships with marketing consultants and agencies to ensure campaigns and events are executed on time and within budget.
  • Content Creation & Copywriting: Support the development of engaging, high-quality marketing materials, including blog posts, email newsletters, customer testimonials, and promotional materials.
  • Performance Analysis: Support the tracking and analysis of key performance metrics to evaluate the success of marketing campaigns, team performance, and events, making data-driven recommendations for improvements.

Qualifications:

  • Minimum 3-5 years of marketing experience, preferably within the solar or renewable energy industry.
  • Proven track record in developing and managing social media campaigns.
  • Experience in event management, including trade shows, corporate events, and webinars.
  • Strong leadership skills with experience in managing and mentoring a team.
  • Strong organizational skills with the ability to manage multiple projects, events, and deadlines.
  • Experience in managing external consultants and agencies.
  • Familiarity with digital marketing tools, including Google Analytics, SEO, SEM, and email marketing platforms.
  • Strong analytical skills to assess campaign, team, and event performance and ROI.
  • Excellent written and verbal communication skills.
  • Passion for sustainability and renewable energy.

Preferred Qualifications:

  • Experience in marketing for a small business or startup.
  • Knowledge of solar energy products and services.
  • Graphic design skills or familiarity with design tools (e.g., Canva, Adobe Creative Suite) is a plus.

Disclaimer: The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this position. They are not intended to be construed as an exhaustive list of responsibilities, duties and skills required of individuals in this position.

 

Company DescriptionAmerican Solar & Roofing is radically redefining the contracting experience for Arizona homeowners and putting the power of choice in their hands. We bring decades of expertise in both solar and roofing. Our Sales Consultants work with the customer to build the right quote for them and our Project Managers are on-hand at every stage of the project. We only use best-in-class materials for durability, quality, and efficiency. We leave every worksite clean and safe. We have earned top honors from Ranking Arizona, the Super Service Award from Angie's List, and have an A+ rating with the BBB. American Solar & Roofing has been providing superior workmanship, customer service, and the power of choice to Arizonans since 2001.

Make your application after reading the following skill and qualification requirements for this position.

Our mission at American Solar & Roofing is to affect revolutionary change for our employees, customers and community. We do this through our commitment to a greener, cleaner environment by providing high quality, long-lasting roofing craftsmanship, expanding renewable energy across Arizona and fighting for consumer rights to renewable energy at both the state and national levels.

We also do this through our commitment to Diversity, Equity, Inclusion & Belonging within our company. We believe that success comes from promoting and maintaining a workforce that is diverse in race, ethnicity, cultural background, gender identification, sexual orientation, age, faith and more. It is by celebrating these differences, providing an inclusive safe space where all employees have a voice, and creating opportunities for under-represented individuals to have a seat at the table, from the field to the office, that we will continue to rise to the top as change leaders within our industry.Company DescriptionAmerican Solar & Roofing is radically redefining the contracting experience for Arizona homeowners and putting the power of choice in their hands. We bring decades of expertise in both solar and roofing. Our Sales Consultants work with the customer to build the right quote for them and our Project Managers are on-hand at every stage of the project. We only use best-in-class materials for durability, quality, and efficiency. We leave every worksite clean and safe. We have earned top honors from Ranking Arizona, the Super Service Award from Angie's List, and have an A+ rating with the BBB. American Solar & Roofing has been providing superior workmanship, customer service, and the power of choice to Arizonans since 2001.\r
\r
Our mission at American Solar & Roofing is to affect revolutionary change for our employees, customers and community. We do this through our commitment to a greener, cleaner environment by providing high quality, long-lasting roofing craftsmanship, expanding renewable energy across Arizona and fighting for consumer rights to renewable energy at both the state and national levels. \r
\r
We also do this through our commitment to Diversity, Equity, Inclusion & Belonging within our company. We believe that success comes from promoting and maintaining a workforce that is diverse in race, ethnicity, cultural background, gender identification, sexual orientation, age, faith and more. It is by celebrating these differences, providing an inclusive safe space where all employees have a voice, and creating opportunities for under-represented individuals to have a seat at the table, from the field to the office, that we will continue to rise to the top as change leaders within our industry.

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