Director, Marketing

3 months ago

Princeton, United States Umanist Staffing LLC Full time
Job DescriptionJob DescriptionJob Summary
The Director will be primarily responsible for& leading the execution of the key marketing and promotional initiatives supporting Client's first commercial asset.& The position requires a motivated, energetic candidate with a collaborative, “can-do” attitude, as well as previous pharmaceutical/biotech experience in a brand management role. The selected candidate will have the opportunity to play a key strategic and operational leadership role in a small and nimble organization, gain extensive exposure to all aspects of a US commercial team, and help to shape the vibrant culture and working processes of an emerging biotech company.& Responsibilities
  • Lead development and execution of the post-launch promotional platforms for creative campaign, messaging, media plan, digital, key materials for field force and non-personal delivery.
  • Effectively translate clinical data and customer insights into promotional strategies, messaging and tactical planning.
  • Manage creative agency to create and roll out real world data, guidelines, and other new messages as the brand evolves.
  • Effectively drive tactics through the Medical, Legal, and Regulatory approval process.
  • Collaborate effectively with the commercial field organization to communicate clear brand priorities and seek feedback to improve marketing tactics.
  • Develop and deliver presentations to a range of internal stakeholders, including executive leadership team, and external audiences.
  • Manage vendor/agency activities/performance, and all project budgets.
  • Estimated 20-25% travel.

List of qualifications
  • 8+ years in pharmaceutical/biotech or related industry.
  • 2+ years previous pharmaceutical/biotech experience in Brand Management -- launch experience strongly preferred.
  • Collaborative, flexible, “can-do” attitude.
  • Demonstrated ability to lead with influence across cross-functional groups.
  • Demonstrated ability to coordinate, prioritize, and manage multiple priorities and projects simultaneously.
  • Demonstrated success operating within US legal-regulatory environment affecting promotional activities.
  • Experience preparing/delivering effective presentations to field-based and internal colleagues as well as corporate management.
  • Outstanding written and oral communication skills.
  • Bachelor's degree is required.

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