Sales Manager

4 weeks ago

Carrollton, United States BuzzBallz LLC Full time
Job DescriptionJob DescriptionDescription:

BuzzBallz is seeking a Sales Manager for the business and brand development of all Southern Champion products in the general off premise segment, developing KEY relationships with beverage industry personnel and the distributor. The Sales Manager

will work in collaboration with the VP Sales – East Region to assist in the development and growth of existing and new accounts. They will work to build existing markets through strong relationships and detailed market strategy. The successful candidate

will reside in the Boston area.


ESSENTIAL DUTIES & RESPONSIBILITIES:

Market Development - The Sales Manager is responsible for expanding growth and sales within Massachusetts, Vermont, Connecticut, New Hampshire. Compensation is directly tied to the overall revenue growth of the company in these states. Expand

distribution within existing territory, including competitive research, and meeting/working with the Distributor sales teams to develop state business plans. Become the market expert in the territory, including the understanding of pricing strategies, incentive opportunities, key events and critical target consumer influences. In charge of creating and presenting yearly budgetary spends and determine ROI on planned programs. Continue to service the needs of existing customers. Aid in the growth of online sales and marketing of products through e-commerce.


Distributor Management:

Develop a clear understanding of organizational hierarchy within each distributor. Build strong working relationships with key business influencers within each distributor through daily/weekly interactions. Create and present annual business plan to

Distributor Sales teams and Executive/Senior Distributor management. Critical to develop a deep knowledge of each market and the governing laws of each territory/region. Work with executive level distributor contacts to plan annual revenue goals based on sales history, account purchasing, market/category share, market potential for Southern Champion products and marketing calendar. Educate distributor sales management on product; assisting them in development of product knowledge and building sales presentation.


Retail Development:

Sales Manager is responsible for assessing and developing market relevant product assortment, display options and expansion of product offering at retail. Develop a retail attack plan specific to chains and Independents. Sales Manager is responsible for helping retailer improve profitability through improved turns, pricing strategies, product placement, and effective promotions. Drive retail sales through effective placement of Southern Champion products thru point of sale and promotional material.


Brand Development:

Develop a deep understanding of competitive landscape in your respective market. Collect and analyze retailer and consumer feedback Identify and work key consumer events in your territory.


Other duties as assigned.


Requirements:

COMPETENCIES & KNOWLEDGE:·

Excellent sales and negotiation skills.

Proficient in Excel and PPT

The ability to analyze business through Nielsen, VIP, Case and Revenue growth as well as consumer insights.

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