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Marketing Manager

2 months ago

New York, United States The Hardy Group, Inc. Full time
Job DescriptionJob DescriptionTHE HARDY GROUP – Marketing Manager (Full Time)
Located in New York, NY

ABOUT THE HARDY GROUP
The Hardy Group is the leading Hospitality Development firm, offering unparalleled expertise in executing complex and strategic projects of all scales and types, offering project management, program management, development management, disaster remediation & restoration, owner’s representation, due-diligence, conceptual budgeting/scheduling, and brand & PIP negotiating. Headquartered in Atlanta, GA, HARDY maintains offices in strategic geographical locations, New York, Los Angeles, Honolulu, Orlando, Chicago, and Paris. For over 30 years, HARDY has spearheaded projects throughout the USA and Caribbean, consistently delivering results that surpass expectations. Providing certainty to owners and investors, mitigating risks, and consistently delivering on-time and within budget. HARDY provides leadership, honesty, and excellence to every assignment.

HARDY constructs the bridge between ambition and realization, delivering development and advisory services for individual projects and complete portfolios. Showcasing a diverse hospitality portfolio, encompassing full-service hotels, select service hotels, resorts, adaptive reuse properties, branded residential, and golf resorts. HARDY leverages its diverse team and proprietary project research alongside in-house budgeting software, to maintain industry leadership. HARDY’s clientele is comprised of Private Equity, REITs, C-Corporations, Sovereign Wealth Funds, Institutions, Governmental, and Family Offices. Select clients include Barings, Park Hotels & Resorts, Trinity Investments, IHG, HOST Hotels & Resorts, Highgate, and more.

As of June 2024, HARDY employs 68 talented individuals, and is currently managing 30 active projects, representing more than $2.5 billion in development value. www.jhgi.com
JOB DESCRIPTION

We are seeking a highly motivated Marketing Manager who has a passion for design, architecture, and real estate. The marketing manager will work directly and report to the Director of Marketing, helping develop, implement and execute the marketing plan for the entire organization and support other departments and verticals.

DUTIES AND RESPONSIBILITIES
  • The Hardy Group Internal Marketing
    • Update and prepare company proposals, presentations, and other collateral
    • Maintain the company database/CRM
    • Maintain the company project lists, employee roster, consultant database, and other internal databases
    • Assist with content creation for newsletters, website articles and webinar series
    • Support DOM with website updates
    • Track RSS feeds and prepare for internal business development meetings
    • Develop and implement social media strategy and manage content across various platforms (LinkedIn)
    • Coordinate conference meeting schedules for execs
    • New York City Office administration
  • Radical Innovation
    • Assist with coordination of the company’s non-profit organization, an annual competition, titled Radical Innovation
    • Oversee and coordinate the competition website and collection of submissions
    • Coordination of in-person event
    • Develop and implement social media strategy and manage content (LinkedIn, Instagram) for Radical Innovation
    • Support the media strategy for Radical Innovation
    • Assist with content creation for newsletters and website articles

REQUIREMENTS (Desired Skills)
  • Highly developed internal and external communication skills
  • BA/BS degree with a concentration in marketing/communications
  • 3 - 5 years work experience in marketing, public relations, events
  • Experience with creating Social Media campaigns (LinkedIn, Instagram)
  • Proficiency with Microsoft Office
  • Proficiency with Airtable
  • Experience with Digital Marketing Platforms such as Google Analytics, Social Bee, etc..
  • Basic knowledge of Photoshop and/or InDesign
  • Attention to detail, organized, ability to follow directions
  • Excellent writing skills