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Sr. Product Marketing Manager

3 months ago


Santa Clara, United States Saicon Consultants, Inc Full time
Job DescriptionJob Description

Job Title: Sr.PMM, Software Firewalls

Duties:

As a Senior Product Marketing Manager, Software Firewalls contractor for Palo Alto, you will be the voice and go-to-market driver for our Cloud Network Security business. Palo Alto Networks ML-Powered Firewalls continues to be the leader for over 11 years. You will work closely with product management, product marketing, and other cross-functional stakeholders to define and execute the positioning, messaging, and marketing activities for the Cloud Network Security products.

Developing narratives and materials that help customers understand the value of Software Firewalls by effectively translating product capabilities into compelling messages that resonate with customers
Translating technical features and capabilities into compelling differentiators
Creating impactful product marketing content, including datasheets, whitepapers, blogs, and presentations
Defining, implementing, and collaborating with cross-functional marketing teams on GTM strategy for new launches & campaigns

Your Impact
You will work closely with Product Management to build a shared market and product vision, value proposition, and messaging that resonates with our target buyer personas forming the foundation for all product marketing activities
You will act as the primary thought leader for the products you support externally, including speaking engagements and content development
You will be able to simplify product capabilities into compelling messages and tools that resonate with customers
You will play a crucial role in creating powerful product marketing content, including datasheets, whitepapers, blogs, and presentations
You will educate and excite our Sales, GTM, and field marketing teams on our products\' customer and business value

Your Experience
6+ years in product marketing - Experience in cybersecurity and cloud networking is a bonus
Experience leading company and solution-wide product launches and releases from crafting messaging, content, and initiatives to tracking progress and measuring results
Excellent written, verbal communication and presentation skills (developing webinars and delivering presentations)
Candidates who exhibit a career-long pattern of commitment to continuous learning and development