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Director, Event Sponsorship Sales
1 month ago
This role will report directly to the EVP, Head of Brand Partnerships.
Key Responsibilities
- Collaborate with EVP, Head of Brand Partnerships to develop and execute a comprehensive Events-based sales strategy designed to enable you to achieve monthly, quarterly, and annual revenue targets and margin goals.
- End-to-end accountability of sourcing leads, generating a pipeline, assessing opportunities, conducting valuations, and negotiating terms through completion of contracting.
- Collaborate with EVP, Marketing & Operations, and Events team to identify sponsorship and activation opportunities within our events and experience offerings.
- Demonstrate a propensity for developing creative ideas in collaboration with Marketing and Creative Strategy teams to elevate the experience and align with brand objectives.
- Identify opportunities to develop robust, 360-degree multi-platform campaigns with brand partners in partnership with other members of the Brand Partnerships team.
- Establish and communicate clear sales revenue strategy and goals to Leadership.
- Identify, pursue, and secure new Events-based business opportunities across the Consumer, Professional, and B2B business categories.
- Cultivate and maintain relationships with key clients, partners, and industry stakeholders to strengthen the company’s position and consideration in the market.
- Stay abreast of industry trends, competitive activities, and emerging technologies to capitalize on market opportunities.
- Collaborate with Creative Strategy, Enablement, Account Management, Integrated Marketing, and Research teams to enhance existing offers and introduce new solutions and GTM materials based on market needs.
- Identify, negotiate, and establish strategic partnerships that enhance the company’s position in the market to contribute to revenue growth.
- Attend Event/Sponsorship-industry-based. summits/events/panels to both represent FOS and also source prospects for new partnerships.
- Proven experience achieving monthly, quarterly, and annual Sponsorship sales goals throughout your career.
- In-depth knowledge of the events/sponsorship sales industry.
- Meticulous management of an extensive sales pipeline.
- Proven ability to collaborate, plan, and executive at both strategic and operational levels cross-functionally.
- Experienced relationship builder with a proven track record of negotiating deals that lead to exceeding aggressive revenue targets.
- Exceptional verbal and written communication, negotiation, project management, and time management skills are required.
- Ability to thrive in a fast-paced, dynamic environment.
- Strong analytical skills
- Passion for Sports is strongly preferred
Skills, Knowledge & Expertise
- Minimum 6 years of direct Event sales experience with a strong background in live entertainment, hospitality, summits, sports, and pop culture events.
- Strong list of existing partner relationships within the Consumer/Professional/B2B partner categories
- Fluent in G-suite; Keynote, CRM, etc.
- Passion for FOS’s mission and our content
- This is a NY-based position with the in-person requirement for a minimum of three (3) days per week in our NYC-based HQ
- Startup experience preferred
Perks & Benefits
- Hybrid employees work from FOS’s New York office three days a week, while remote employees can opt for an Upflex coworking membership.
- All employees receive a quarterly FlexFund or a stipend to use towards home office or commuter needs.
- Generous PTO policy to use as you please, plus sick time and company holidays.
- Employer-sponsored health benefits, including medical, dental, and vision.
- Wellness perks include a Health Advocate, TelaDoc, and Talkspace.
- An annual professional development stipend and endless development opportunities at a growing startup.
- Plan for your future with our 401(k) plan, complemented by a 3% company match. We believe in supporting your long-term financial goals.
- Thrive in a dynamic environment with endless development opportunities at our growing startup. Leverage an annual professional development stipend to invest in your career advancement.
